The ASEAN Football Federation (AFF) has announced MNC Group as the exclusive media rights partner for the AFF Mitsubishi Electric Cup in Indonesia. Brokered by SPORTFIVE, the deal covers the next two editions of the football competition, starting with the AFF Mitsubishi Electric Cup 2022 scheduled to take place from 20 December 2022. As […]
Witold Banka gets re-elected as WADA president
The World Anti-Doping Agency’s (WADA) Foundation Board (Board) unanimously re-elected the President, Witold Bańka, and Vice-President Yang Yang for a second and final three-year term in the top leadership roles of WADA. The past three years under the leadership of Mr. Bańka and Ms. Yang has been a period of significant advancement for WADA […]
DP World Tour Dubai extends partnership with Emirates
The DP World Tour Championship, Dubai and Emirates have agreed a five-year extension which will see the airline continue as a premium partner of the DP World Tour’s season-ending event until at least 2027. Emirates, an Official Partner and Airline of the DP World Tour, has been a partner of the prestigious season-ending Rolex Series […]
Newcastle United signs Monster Energy as the official energy drink partner
Newcastle United has partnered with leading energy drink Monster Energy, which becomes the club’s Official Energy Drink Partner in a multi-year deal. Founded in 2002 and distributed across more than 140 countries, Monster Energy is one of the world’s most popular energy drink brands and has well-established partnerships across sports, events and gaming. […]
Indian Oil, Punjab National Bank and Amul sponsor the Sub Junior National Badminton Championship 2022
Punjab National Bank, Amul and Indian Oil Corporation have come on board as sponsors for the 34thSub Junior National Badminton Championship 2022 scheduled to be held in Lucknow from 19th November to 23rd November. Top junior players from across the country representing different states are participating in the 5-day long tournament. Red FM will […]
Italian fashion brand Herno to dress FC Barcelona players
FC Barcelona and Herno have signed a partnership deal whereby the Italian fashion company becomes the football club’s official Formal Wear partner for the next three season through to 2024/25. The man’s and women’s football teams and the basketball team too will be wearing the firms’ designs on their away trips in European competitions, […]
FIFA Women’s World Cup signs Commonwealth Bank as the official supporter
FIFA has announced that Commonwealth Bank (CommBank) has signed on as a FIFA Women’s World Cup 2023 Official Supporter for next year’s tournament, with the bank further affirming its commitment and investment into women’s football. By supporting the FIFA Women’s World Cup Australia & New Zealand 2023, Commonwealth Bank becomes one of the largest […]
Vibe Pickleball League merges with Major League Pickleball
Major League Pickleball and the PPA Tour’s VIBE Pickleball League have agreed to a strategic merger to unify the sport of pickleball as a global, co-ed, team-based league. This league will continue to live under the “Major League Pickleball” brand name and format. A joint statement by MLP and PPA stated: “Pickleball is […]
US Soccer agrees a multi-year renewal with Volkswagen
The U.S. Soccer Federation has signed a multi-year partnership extension with Volkswagen, maintaining Volkswagen as the presenting partner of U.S. Soccer including its Men’s and Women’s National Teams, Youth National Teams and Extended National Teams. “We’re incredibly proud to continue our strategic partnership with Volkswagen,” U.S. Soccer Chief Commercial Officer David Wright said. “VW […]
BYJU’s sign Lionel Messi to promote equitable education
BYJU’S, the world’s leading education technology company, today announced football star and global sports icon Lionel “Leo” Messi as the first global brand ambassador of its social impact arm, Education For All. Messi, who plays for Paris Saint-Germain and captains the Argentinian football team, has signed an agreement with BYJU’S to promote the cause […]