LaLiga partners Sorare to launch NFTs

Sorare, the fantasy football platform, has  announced a partnership with Spain’s LaLiga to launch non-fungible tokens (NFTs) for all of its players, creating new revenue streams for LaLiga Clubs via a new category of licences. LaLiga fans, collectors and fantasy football players will for the first time be able to freely trade and play with […]

LaLiga strikes three-season partnership with Viacom18 Media in India

LaLiga has agreed a three-season broadcast partnership on the Indian subcontinent with Viacom18 Media, India’s youngest and leading media conglomerate. Home to some of India’s more exciting and entertaining properties, Viacom18’s flagship youth brand MTV has now teamed up with LaLiga to bring the competition exclusively to the Indian sub-continent starting from the coming 2021-22 […]

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