Formula E and Bosch have agreed a new, multi-year partnership to continue showcasing the German manufacturer’s sustainable mobility solutions. Having worked closely with Formula E since first announcing their partnership in Season 4, Bosch has committed to sharing its expertise as an Official Partner of the ABB FIA Formula E World Championship through Season 10. […]
Formula E World Championship increases its audience to 316m
The ABB FIA Formula E World Championship has claimed continued to grow its live television audience globally through Season 7 to record-breaking levels, recovering strongly from the pandemic-hit previous season. By the dramatic conclusion of Formula E’s first-ever World Championship season which was won by Mercedes-EQ’s Nyck de Vries in the final E-Prix of […]
Jordan Brompton of myenergi on sponsoring the world’s most sustainable motorsport championship
In an exclusive interview for The Playknox, Jordan Brompton, co-founder and CMO of myenergi, discusses the company’s principal sponsorship of the XITE ENERGY RACING Extreme E team and explains how motorsport is supporting the global transition to electrification. Pioneer of the world’s first eco-smart electric vehicle (EV) charger, myenergi was founded in 2016 by […]
Formula E joins Science Based Targets Initiative
The ABB FIA Formula E World Championship has become the first sport in the world to join the Science Based Targets initiative (SBTi) and the Business Ambition Pledge for 1.5°C commitment. The SBTi is a partnership between the United Nations Global Compact, World Resources Institute (WRI), CDP and the World Wide Fund for Nature (WWF) […]
Envision Virgin Racing agrees partnership with sustainable tech brand Johnson Matthey
Envision Virgin Racing agrees partnership with sustainable tech brand Johnson Matthey
Formula E signs global content partnership with BBC Global News
Formula E and BBC Global News have launched a commercial partnership to produce a set of pioneering online films to bring the all-electric motorsport to a new, digital audience around the world. The films will showcase meaningful fan stories from behind the scenes of the 2020/21 ABB FIA Formula E World Championship. Targeting a unique […]
Saudi Arabia to host the first Formula E night race
Formula E confirmed that the all-electric ABB FIA Formula E World Championship will literally light up the streets of Diriyah as it returns to the historic desert surroundings of the UNESCO World Heritage site for the third year in a row. Set for a spectacular double header in the dark, the first sport to have […]
Formula E formalises alliance with Extreme E by becoming a minority shareholder
Formula E has become a minority shareholder in Extreme E – the radical new off-road motorsport which will see electric SUVs competing in remote ecosystems around the world. United in their founding purpose to counteract climate change by accelerating the adoption of electric vehicles, Formula E and Extreme E have a natural strategic alliance which […]
FIA Formula E Championship becomes first sport to have a net zero carbon footprint
The ABB FIA Formula E Championship has become the first sport to have a net zero carbon footprint since inception, investing in internationally certified projects in all race markets to offset emissions from six seasons of electric racing. Formula E’s announcement was made during the launch of Climate Week NYC 2020. Following the recommended approach […]
Formula E to be broadcasted by German free-to-air television ProSiebenSat.1
From Season 7 which starts in January 2021, the ABB FIA Formula E World Championship will become the only major international motorsport on free-to-air television in Germany, with ProSiebenSat.1 airing all races live as part of new long-term partnership. The “ran”-racing-crew of SAT.1 will be on the ground at races bringing fans all the latest […]