Premier League Champions Manchester City have announced a new global partnership with Masdar, which will see the renewable energy and sustainable development company become an Official Partner of the Club. Masdar, a global leader in renewable energy, clean technologies and sustainable development, is focused on the development of renewable energy projects across the Middle […]
Manchester City names Emirates Palace as official luxury hotel partner
Manchester City has announced a new partnership with Emirates Palace, a luxury hotel based in Abu Dhabi. The partnership will see Emirates Palace become the Club’s Official Luxury Hotel Partner. Situated in the heart of Abu Dhabi, Emirates Palace is the epitome of luxury in the UAE capital, showcasing Arabian hospitality at its finest […]
Manchester City to create metaverse with Sony
Manchester City has announced a new global partnership with Sony Group Corporation (Sony) which aims to develop new digital fan experiences that will be at the cutting-edge of global sport. The Club will conduct a PoC (proof of concept) with Sony, which will leverage Sony’s ground-breaking technologies and City’s global fanbase to develop new […]
Manchester City inks regional partnership with 3KEY
Manchester City has announced a new regional partnership with 3KEY which will see the Decentralized Finance (DeFi) Trading Analysis and Advisory Technology company become an Official Regional Partner of Manchester City Football Club. 3KEY provides a suite of portfolio management tools, technology and products which aim to help educate customers and simplify their understanding […]
Manchester City and Melbourne City FC to develop new games & collectibles with Animoca
Animoca Brands Corporation Limited (“Animoca Brands”) has signed announced a partnership with Manchester City’s men’s and women’s teams and Melbourne City FC, to develop a range of new games and collectibles. Animoca Brands will publish a series of digital assets and collectibles, mini-games and unique gaming experiences based on the two City clubs. Animoca […]
Manchester City signs HWT Clinic as official hair clinic partner in Europe
Manchester City has signed a new multi-year partnership with HWT Clinic to become the Club’s Official Hair Clinic Partner in Europe. Through this partnership HWT Clinic will look to strengthen its brand presence across Europe with branding across the Etihad Stadium and Manchester City’s digital platforms. HWT Clinic will also be able to provide its […]
Man City renews partnership with Korean tyre giant Nexen
Manchester City has renewed its strategic partnership with Korean tyre giant, Nexen Tire, taking the partnership into its third term through the new multi-year deal. The partnership began in 2015 and has grown to include sponsorship of both the men’s and women’s teams, elite development squad and esports players as well as extensive collaborations across […]
City Football Group bolsters its portfolio with the acquisition of French club Troyes
Manchester City has added a 10th club to its worldwide portfolio by acquiring the French second-division team Troyes. The City Football Group will become the majority shareholder of Troyes after buying the shares of its previous owner, Daniel Masoni. Ferran Soriano, chief executive of CFG said: “We have had an interest in French football for […]
Manchester City signs regional partnership with Laybuy
Manchester City and Laybuy have signed a new multi-year regional partnership that will see the payment provider become the Official Buy Now, Pay Later Partner for Manchester City in the UK, Australia and New Zealand. Laybuy’s innovative approach provides simple and transparent solutions which help consumers and businesses transact safely and securely to spread costs […]
Manchester City names Cadbury as official snacking partner
Mondelēz International, owner of Cadbury, has signed a partnership with Manchester City Football Club, making it the Club’s official snacking partner. The focus of the collaboration will initially celebrate worthy causes, individuals and businesses who have gone above and beyond during the COVID-19 pandemic to help those around them and deserve recognition. This emphasis reflects […]