The International Cricket Council (ICC) and FanCraze have announced a multi-year partnership extension marking a significant milestone in the evolution of digital fan engagement with the launch of exciting new products during the ICC Men’s T20 World Cup 2024. The announcement also detailed the upcoming launch of ICC Crictos SuperTeam, a Web3 fantasy game featuring […]
Ravneet Gill of Big Bang Media on reviving the Hockey India League and future of esports education in India
Big Bang Media Ventures Pvt Ltd (BBMVPL) is one of the country’s leading content, education, esports and talent management conglomerates with market leading brands viz Collective Artists Network, Phantom, Mythoverse, AISTS India, NASEF India under it’s umbrella. BBMVPL also recently conducted the Asia Open esports championship in partnership with the International E Sports Federation (IESF) […]
NHL Blast launches on Roblox to engage young fans
The National Hockey League has announced the launch of NHL Blast on Roblox, a global immersive platform where millions of people communicate and connect every day. Easily accessible for audiences across generations and geographies, NHL Blast will serve as a central metaverse hub for the global hockey community to connect around their love for […]
Enthusiast Gaming president Bill Kara: “NFL chose us as partners for our concept and scale”
The National Football League and Enthusiast Gaming Holdings Inc. have announced a first-of-its-kind gaming collaboration bringing together NFL players and Legends and top gaming content creators from marquee gaming organizations including Luminosity Gaming. We spoke to Enthusiast Gaming President, Bill Kara to find out more. Excerpts: Tell us about the partnership. […]
Rooter’s co-founder Dipesh Agarwal: “We want to make gaming and creation of gaming content mainstream in India”
Esports and gaming have become a mainstay in the Indian market since the pandemic. Recently, Indian Prime Minister Narendra Modi said that India should lead digital gaming sector. One such platform is Rooter which started as a fan engagement platform and then leveraged its live content technology to deliver live action sports, commentary, live quizzes, […]
BLAST extends partnership with EPOS
Leading esports tournament organiser BLAST Premier has announced a two-year partnership extension with premium audio peripherals provider, EPOS. EPOS became BLAST’s official audio partner in February 2020 and the extended deal will ensure the brand continues to receive global exposure across the tournament organiser’s seven events this year, reaching an audience of over 150 […]
Houston Dynamo FC signs record deal with Fubo Gaming
The Houston Dynamo Football Club has announced a long-term partnership with Fubo Gaming, a subsidiary of live TV streaming platform fuboTV (NYSE: FUBO). The groundbreaking deal is the first with a Major League Soccer (MLS) club for Fubo Gaming and represents the first sports gaming partnership for Houston Dynamo FC of MLS and the […]
Vlad Marinescu, President of IESF on why esports is a sport
Vlad Marinescu was re-elected as International Esports Federation (IESF) President in 2020 and since then is tirelessly working towards uniting the global esports community. Vlad is also United States Esports Federation President, as well as chief media and marketing officer of International Judo Federation. The Playknox spoke with him on various aspects. Excerpts: […]
Manchester City inks regional partnership with 3KEY
Manchester City has announced a new regional partnership with 3KEY which will see the Decentralized Finance (DeFi) Trading Analysis and Advisory Technology company become an Official Regional Partner of Manchester City Football Club. 3KEY provides a suite of portfolio management tools, technology and products which aim to help educate customers and simplify their understanding […]
Liverpool FC teams up with PUBG Mobile
Liverpool FC has teamed up with one of the world’s most popular mobile games, PUBG MOBILE, to bring new, exciting and exclusive in-game features to Reds fans. Through the collaboration, gamers will be able to unlock limited-edition, LFC-branded outfits and earn free in-game gear and items, such as parachutes and backpacks, when they compete […]