The Phoenix Suns and PayPal have extended their partnership through the 2026 NBA season. PayPal will continue as the Suns’ jersey sponsor and, as part of the enhanced multi-year deal, the organizations will now increase their focus on supporting small businesses throughout the Valley and elevating the fan experience by offering innovative payment solutions […]
NBA signs strategic partnership with StellarAlgo
StellarAlgo has entered a multi-year, league-wide strategic partnership with the National Basketball Association (NBA). This agreement will provide all 30 NBA teams with access to the industry-leading StellarAlgo Platform to power better engagement with basketball fans whether in-venue or elsewhere. The company currently has direct, long-standing relationships with four NBA teams: the Brooklyn Nets, […]
Chicago Bears name Kevin Warren as President and CEO
Chicago Bears have named Kevin Warren as their new team President and CEO. Warren, 59, boasts 21 years of experience as an NFL executive with the St. Louis Rams (1997-2000), Detroit Lions (2001-03) and Minnesota Vikings (2005-19) and most recently served as Commissioner of the Big Ten Conference (2020-23). Warren replaces Ted Phillips, […]
NBA to accept investments from sovereign wealth funds
The NBA continues to expand its economical horizons by now allowing teams to accept investments from endowments, pension funds and sovereign wealth funds, as per Sportico. This development will result in foreign governments and US university endowments buying stakes in NBA teams. In 2010, the NBA had become the first major US sports league […]
Golden State Warriors to work with Confirmed360 for MVP Experiences
The 2022 NBA Champion Golden State Warriors has announced a partnership with Confirmed360, an elite curator of coveted experiences and unparalleled access to live events and entertainment, to bring fans the ultimate MVP Experience. As the Official Experience Provider of the Golden State Warriors and Chase Center, Confirmed360 will offer exclusive, one-of-a-kind experiences during […]
NBA Africa inks broadcast agreement with ESPN Africa
NBA Africa and ESPN Africa have announced a multiyear agreement that will see ESPN2 (DStv 219 and Starsat 249) broadcast a record of more than 180 NBA regular season and Playoff games each season, including the entire Conference Finals and Finals, beginning with the 2022-23 NBA season that tipped off last month. As part […]
LA Clippers unveil direct-to-consumer streaming platform ClipperVision
The LA Clippers, in a first have unveiled a direct-to-consumer streaming platform, ClipperVision, that will stream more than 70 games live in-market games in its first season. Priced at $199.99 for the season, the platform aims to enhance the live game-watching experience through augmented reality and alternate-language commentary options. It will launch with six […]
NBA signs multi-year marketing deal with Aldar in UAE
The National Basketball Association (NBA) and the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) have named Aldar, one of the leading real estate developers and managers in the United Arab Emirates (UAE), an associate partner of the sold-out NBA Abu Dhabi Games 2022, which will feature the Atlanta Hawks and the […]
Chicago Bulls inks global partnership with fintech brand Plus500
Plus500, a global multi-asset fintech group has signed a major multi-year sponsorship agreement to become an official global partner of the Chicago Bulls, the iconic NBA professional basketball team and one of the most established sports franchises in the world. The Plus500 logo will be the first ever to be featured exclusively on […]
NBA G League collaborates with Marvel for the new season
The NBA G League and Marvel Entertainment have announced a collaboration, which will see 16 G League teams hosting a Marvel Super Hero Day during the upcoming 2022-23 NBA G League season. Marvel Super Hero Days across the league will feature Marvel themed jerseys and custom comic books for promotional giveaway. Select games will […]