The International Cricket Council (ICC) and FanCraze have announced a multi-year partnership extension marking a significant milestone in the evolution of digital fan engagement with the launch of exciting new products during the ICC Men’s T20 World Cup 2024. The announcement also detailed the upcoming launch of ICC Crictos SuperTeam, a Web3 fantasy game featuring […]
ICC partners DP World to drive global growth of cricket
The International Cricket Council (ICC) have announced a new long-term partnership with DP World, a leading provider of worldwide smart end-to-end supply chain logistics, as the ICC’s Official Global Logistics Partner. The partnership starts from the highly anticipated ICC World Test Championship Final in London on Wednesday and includes all major ICC events in […]
ICC issues tender for official apparel supplier
The International Cricket Council (ICC) has issued an Invitation to Tender (ITT) to partner with a world-class and well-established brand to be its Official Apparel Supplier to provide clothing at ICC events from 2024 to 2027. The ICC is offering exclusive supplier rights at global events including branding exposure, digital features and other commercial […]
ICC agrees first direct deal with Sky Sports through to the end of 2031
The International Cricket Council has announced a new long-term deal with Sky Sports as the home of ICC cricket in the United Kingdom and Ireland through to the end of 2031, and for the first time there will be a direct contractual relationship between the two organisations. Beginning in 2024, the partnership will see […]
ICC and Nium launch a global hackathon to improve fan experience
The International Cricket Council (ICC) and official fintech infrastructure partner and Modern Money Movement platform, Nium have announced the launch of “Next In”, a global hackathon open to all cricket-loving technologists. The hackathon invites and challenges tech-savvy fans to create solutions that improve the digital cricket fan experience. A first for the ICC, […]
Sport 24 strikes broadcast deal with ICC
Sport 24, the 24/7 live sports channel produced exclusively for inflight and in ship has announced a deal with the International Cricket Council (ICC) to broadcast the ICC Men’s T20 World Cup 2022 and the ICC Men’s Cricket World Cup 2023 for the first time. Sport 24, which is owned and operated by IMG, […]
ICC to release tender for media rights for the USA, Canada and Caribbean
The International Cricket Council will release its next Invitation To Tender (ITT) for media rights for the USA, Australia, Caribbean and Canada markets today. Following the successful conclusion of the Indian market media rights tender, the ICC is starting the next phase of its media sales process across targeted markets, including the USA. […]
ICC to release its media rights tender today
The International Cricket Council will release its first Invitation To Tender (ITT) for media rights for the next cycle of ICC events starting in 2024 on Monday, 20 June. The ITT is for the Indian market only, with up to six packages available across TV only, digital only or a combination of both. For […]
ECB launches new women’s & girls’ platform ‘We Got Game’ to elevate women’s cricket
As the ICC Women’s Cricket World Cup 2022 kicks off in New Zealand, and England Women look to defend their title, We Got Game goes live with a standalone Instagram channel and content inspired by both professional and grassroots players We Got Game is a new platform designed to elevate the profile of women’s […]
Star Sports to broadcast ICC Women’s Cricket World Cup 2022 in India
The International Cricket Council announced the details of its broadcast arrangements for the ICC Women’s Cricket World Cup 2022 including a star-studded commentary panel that will provide expert opinion during the eight-team tournament in New Zealand from 4 March to 3 April. All matches of the prestigious tournament will be covered live by broadcast […]