Iga Swiatek becomes Visa’s global ambassador

Visa, a global leader in digital payments, welcomed tennis champion Iga Swiatek to its diverse and impressive roster of Team Visa athletes from around the globe, preparing to compete at The Olympic & Paralympic Games Paris 2024.   Team Visa helps athletes thrive personally and professionally, providing financial support, assistance with philanthropic endeavors, financial literacy […]

Virgin Bet extends Ayr Gold Cup partnership

Ayr Racecourse and Virgin Bet will be extending its sponsorship of the prestigious Ayr Gold Cup for the third consecutive year.   The Virgin Bet Ayr Gold Cup, now valued at £180,000, has gained recognition as one of the most thrilling sprint handicap races in the country, with Summerghand claiming victory in 2022 and Bielsa […]

LaLiga inks strategic partner with EA Sports

LaLiga has kicked off a new era with Electronic Arts Inc., the competition’s new strategic partner for the next five seasons, with a launch ceremony surrounded by clubs and strategic partners.   This transformation includes a major brand evolution, touching on strategy and positioning, but also extends to tangible changes in LaLiga’s audiovisual broadcasting and […]

SailGP extends Oracle partnership until 2026

SailGP, the world’s most exciting racing on water, and Oracle will build on their successful collaboration during SailGP’s first three seasons by expanding the league’s use of Oracle Cloud during Season 4 and extending the partnership through the end of 2026.   As part of the new agreement, SailGP is using Oracle Customer Experience (CX) […]

ICC partners DP World to drive global growth of cricket

The International Cricket Council (ICC) have announced a new long-term partnership with DP World, a leading provider of worldwide smart end-to-end supply chain logistics, as the ICC’s Official Global Logistics Partner.   The partnership starts from the highly anticipated ICC World Test Championship Final in London on Wednesday and includes all major ICC events in […]

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