Hyundai A-League Champions Sydney FC have signed a deal with AIA Australia which means the leading life and health insurer will become one of the Sky Blues major partners for the remainder of the season.
The deal will see the AIA logo emblazoned across the club’s shorts for the remaining fixtures with a view to extending the partnership into future Hyundai A-League seasons.
Sydney FC Chief Executive Danny Townsend said: “We are delighted to be partnering with an industry leader whose aim is to champion Australians to live healthier, longer, better lives.”
”We align in our values of promoting a healthy lifestyle and wanting to provide inspiration for families and young people to make a difference in their lives.”
AIA Australia and New Zealand Chief Executive Officer Damien Mu said: “As an organisation our dream is to champion Australia and New Zealand to be the healthiest and best protected nations in the world and we are proud to partner with Sydney FC.
“We recently undertook a research project which measured each of the States and Territories over a number of health and wellbeing indicators – what that showed us is that NSW is tracking well when it comes to the areas of nutrition and mental wellbeing but it could make improvements in preventative health.
“This is why the partnership between AIA and Sydney FC will play an important role in drawing awareness to the impact that small lifestyle changes can have on long-term health – we hope to inspire Sydney FC fans and the broader community to take those small steps towards living a healthier, longer, better life.
“Because what benefits fans and clubs in turn benefits society – by creating this shared value we’ll help transform Australia’s health and wellbeing.”
The AIA logo will be emblazoned across the club’s shorts for the remaining fixtures of 2019/20. Sydney FC take a lead in providing outdoor activity and healthy living education for schools through the club’s School Programs, Holiday Clinics and Skills Training Programs. The partnership is effective immediately.
AIA Vitality is AIA’s global science-backed health and wellbeing program that supports and incentivises members to understand and improve their health and be financially rewarded for doing so.
AIA Vitality is available to all AIA Health Insurance members – AIA’s new private health insurance offering which launched into the Australia market earlier this year.