World Table Tennis has named natural mineral water brand Ganten as its new Global Premier Partner. As a Global Premier Partner, Ganten will provide hydration at a number of international table tennis events, including WTT Grand Smashes, WTT Cup Finals, WTT Champions and the ITTF World Table Tennis Championships Finals. “This partnership with […]
Aston Villa Women partners Gym+Coffee to foster positive perception of women in sport
Aston Villa Women has announced Gym+Coffee as a new Official Partner. The Athleisure brand, who are committed to supporting the women‘s football community, will form a partnership with the Club which aims to provoke meaningful conversation and ultimately help to foster positive perceptions of women in sport. Through a dedicated campaign, Aston Villa […]
DP World Tour inks three-year deal with Oceantee
The DP World Tour has signed a three-year partnership agreement with OCEANTEE that will see the company become the Tour’s Official Sustainable Products Supplier. Founded by trained marine biologist Ed Sandison, OCEANTEE is on a mission to change the way the industry and golfers think about their use of plastic and its impact on […]
Tory Burch to be the official outfitter of the Billie Jean King Cup
Tory Burch has been announced the official outfitter of the Billie Jean King Cup by BNP Paribas, the women’s World Cup of Tennis and the largest annual international team event in women’s sports. Burch will design a winner’s jacket for the world champions and their teams, and there will be opportunities to design pieces […]
World Table Tennis signs Hebei Enlio Sports Group as official flooring supplier
World Table Tennis (WTT) has named Hebei Enlio Sports Group (Enlio) as its Official Flooring Supplier. Enlio has supported WTT events since 2021 and has decided to deepen and extend its partnership with a three-year Global Supplier agreement from 2022 – 2024. As a Global Supplier, Enlio will provide flooring for selected WTT […]
Wolves sign AstroPay as principal shirt sponsor
Wolves have entered into a landmark agreement with AstroPay, who become the club’s new principal partner and front of shirt sponsor. The global payment solutions provider began working with Wolves in August 2021, and following a successful first season of partnership, AstroPay have committed to becoming the club’s principal partner for the 2022/23 campaign. […]
Aston Villa inks kit partnership with Castore
Aston Villa have signed a multi-year partnership with premium sportswear brand Castore, supplying kits for the start of the 2022/23 season. The agreement signifies Castore’s continued push into the highest level of English football, the Premier League, and is a further statement of Aston Villa’s intent to partner with premium brands who share the […]
Bologna FC signs Cazoo as main partner and new shirt sponsor
Bologna Fc and Cazoo (www.cazoo.com) have signed a multi-year agreement, that will see Europe’s leading online used car retailer, which makes buying and selling a car as simple and seamless as ordering any other product online, become the main partner and new shirt sponsor of the Serie A Italian football club. From the start […]
Golden State Warriors renews multi-year deal with Rakuten
The Golden State Warriors and Rakuten Group, Inc. have renewed their historic multi-year partnership, maintaining Rakuten’s status as official jersey badge partner of the Warriors. Over the last five seasons, the Warriors jersey badge has been a key contributor to the explosive growth of Rakuten’s U.S. consumer brand recognition derived from broadcast, digital and […]
Real Madrid seals a strategic agreement with Sixth Street
The Board of Directors of Real Madrid CF at its meeting ratified an agreement with Sixth Street, an investment firm, and Legends, a company specializing in stadium management and Premium experiences for sports organizations and the organization of major events, with the aim of turning the Santiago Bernabéu stadium into a unique space and, at […]