ServusTV and ORF are cooperating on the two upcoming major football events and will broadcast all 64 games of the FIFA World Cup 2022 TM and all 51 games of the UEFA EURO 2024 live on Austrian free TV. To this end, ServusTV and the public broadcaster have concluded corresponding sub-license agreements.
As the rights holder for the FIFA World Cup 2022 TM in Qatar (November 21 to December 18, 2022), the ORF transfers the broadcasting rights to 25 of a total of 64 live games in Austria to ServusTV. The ORF shows 39 matches live, including almost all games in the main evening as well as the opening game and the final exclusively.
ServusTV will broadcast 19 games from the group phase, two round of 16 and two quarter-final matches, one semi-final and the game for third place. In addition to the broadcasting rights for TV and online, the sublicense agreement also includes extensive highlight, clip and news rights.
As the rights holder for the UEFA EURO 2024 in Germany (June 14 to July 11, 2024), ServusTV will transfer the broadcasting rights to 20 of a total of 51 live games to the ORF. ServusTV shows 31 matches live, including all matches of the Austrian national team (if qualifying), the opening game, the two semi-final matches and the final exclusively.
The ORF will broadcast 16 games from the group phase, two round of 16 and two quarter-final matches live. In addition to the broadcasting rights for TV and online, the sublicense agreement also includes extensive highlight, clip and news rights.
ServusTV Director Ferdinand Wegscheider : “With this cooperation we are showing once again that there are sensible ways to strengthen Austria as a media location as a whole. The big winners from this model are above all the football fans, who can experience all matches of the FIFA World Cup 2022 and UEFA EURO 2024 on free-to-air television.”
ORF General Director Mag. Roland Weißmann : “What works smoothly in Formula 1 and has proven itself in the Europa and Conference Leagues is now also being used in major tournaments. The high-priced sports rights market calls for creative and pragmatic solutions if you want to prevent live sports from disappearing behind paywalls. In this sense, the current agreement for the FIFA World Cup 2022 and UEFA EURO 24 is very pleasing for the home fans.”
