Nubank, one of South America’s largest digital retail financial institutions has been named as an Official Regional Supporter of the FIFA World Cup Qatar 2022™. The agreement covers the South American market and will provide the digital banking giant with a unique opportunity to engage with audiences in the region. “FIFA and Nubank […]
Paris Saint-Germain strikes multi-year partnership with Gorillas
Paris Saint-Germain (PSG) and Gorillas have signed a multi-year partnership agreement. The European leader in instant on-demand groceries and fast delivery service Gorillas becomes Paris Saint-Germain Grocery and Delivery Partner. As the fastest growing players in their respective field, Paris Saint-Germain and Gorillas have a strong brand synergy and a common ambition to offer […]
Golden State Warriors extend partnership with Rakuten
The Golden State Warriors and Rakuten Group have extended their agreement that will continue to feature the Rakuten logo on Warriors uniforms, renewing a historic partnership that began in 2017 when the Warriors welcomed Rakuten as the team’s first-ever jersey partner. A badge featuring the Rakuten logo will continue to appear on the left […]
The European Tour to be named as DP World Tour as part of ground-breaking agreement
The European Tour group and DP World today jointly announced a ground-breaking evolution to their long-term partnership, with DP World becoming the new title sponsor of the group’s main tour from the start of the 2022 season. The agreement heralds a new era in the history of the European Tour group, which, along with […]
Odisha FC unveils Global Football Alliance to drive change on & off the pitch
Odisha Football Club has introduced the Global Football Alliance, the concept will enable the Club to lead the way in enhancing their activities on and off the pitch. Under the umbrella of GFA, Odisha FC will seek to partner with football clubs worldwide that share its ethos, passion, and aspirations to drive change on […]
Jamshedpur FC signs Tata 1mg as official health partner
Jamshedpur Football Club has signed Tata 1mg as the club’s Official Health Partner for the upcoming Indian Super League (ISL) season. Tata 1mg, enables easy and affordable access to a wide range of products and services like medicines, health & wellness products, diagnostics services & teleconsultation to customers. Tata 1mg will have its […]
AC Milan signs Gatorade as official sports drink partner
AC Milan and Gatorade, a PepsiCo brand have announced a new partnership, which sees the world’s number one Sports Drink become the Official Sports Drink for the Men’s and Women’s first teams of the Club. Through this partnership, Gatorade will support AC Milan’s on-field performances both in Serie A and in the UEFA Champions […]
FIFA signs UPL as regional supporter in South America
FIFA has announced UPL Ltd, a world leader in sustainable agriculture, as a Regional Supporter in the South American market for the FIFA World Cup Qatar 2022™. UPL is a global provider of sustainable agriculture products and solutions and is one of the top five agriculture solutions companies worldwide. Its mission is to “reimagine […]
ICC joins forces with Dettol for Men’s T20 World Cup
The International Cricket Council and Dettol have joined forces to ensure world-class protection across the tournament with the power-brand announced as the Official Hygiene Partner. The ICC Men’s T20 World Cup 2021 is hosted by the BCCI and is taking place in the UAE and Oman from 17 October. The partnership will see Dettol […]
Manchester City renews global partnership with Midea
Manchester City has announced an extension to its global partnership with leading consumer appliances producer, Midea. This renewal sees the City and Midea partnership, covering both men’s and women’s teams, enter its third term. Throughout this partnership Midea has produced engaging digital content which has been extremely popular with City fans around the […]