According to the research data analyzed and published by StockApps.com, global ad spending could drop by 4.9% to $614.73 billion in 2020. Comparatively, 2019 saw an increase of 6.3% and eMarketer.com’s pre-pandemic forecast was a 7.0% growth rate for 2020. Moreover, a World Advertising Research Center (WARC) report echoed similar sentiments, predicting a higher decline […]
Juventus signs Raffles Family Office as regional partner in Asia
Juventus and Raffles Family Office (RFO) have signed an agreement that will see the Hong Kong-based multi-family office be the Club’s Regional Partner in Asia for the next three years. RFO now joins the Juventus brand across the Asian territories (including Greater China and Singapore), in which it operates on the markets, guaranteeing long-term services […]
Wimbledon signs Sipsmith as first official gin partner
Sipsmith has been chosen to Become First Official Gin Partner of The Championships Credited with pioneering the craft gin boom, Sipsmith was founded on an uncompromising pursuit of quality and craftmanship. Fairfax Hall, Sipsmith Co-Founder, says of the partnership: “It is a genuine honour to become one of Wimbledon’s exclusive partners. We have a shared […]
Rugby League World Cup 2021 launches online shop with a marketing campaign
Rugby League World Cup 2021 (RLWC2021) has launched its official online shop via a new ‘This is Real’ marketing campaign, which sees the first range of merchandise products available for fans. The campaign puts rugby league fans at the centre of the tournament, using real supporters and players from across the game, including representatives from […]
AS Monaco partners OneFootball to bring content to fans across the globe
Historic Ligue 1 Uber Eats side AS Monaco and the world’s leading football media platform, OneFootball, have signed a global partnership to bring original club content to football fans around the world. All editorial content published on the official club website www.asmonaco.com will now also be available on the OneFootball app and website. AS Monaco, […]
Digital Seat launches in venue fan engagement platform with Oklahoma and Oklahoma State for 2020 football season
Digital Seat Media, the real-time fan engagement technology platform for sports and entertainment, is continuing their expansion into college sports this fall launching in stadium with several Division I partners, including Oklahoma, Oklahoma State, SMU and Tulsa for the 2020 football season. Fans simply aim their mobile device camera at the seat armrest or bleacher […]
Sheffield United strikes 3-year deal with First Touch Games
Sheffield United have signed First Touch Games (FTG) as a global partner on an initial three year deal. FTG are an award-winning independent studio established in 2011, developing mobile sports games across digital download platforms. With over 850 million downloads of their games to date, and multiple number one spots throughout various app store charts, […]
NFL signs Postmates as official on-demand food delivery partner
The National Football League and Postmates, have entered into a multi-year sponsorship agreement making Postmates the first official on-demand food delivery partner of the NFL. Postmates is also an official sponsor of NFL premier events including the Super Bowl, Pro Bowl and Draft, to name a few. “People across the country aren’t just ready to […]
FC Barcelona becomes first sports club in the world to have over 10 million subscribers on YouTube
FC Barcelona has reached a new landmark in its digital leadership by becoming the first club to have over 10 million YouTube subscribers. Barça’s top spot on the world’s biggest online video service has been consolidated by spectacular growth in the last two years, bothin terms of the number of followers and the number of […]
NFL strikes betting deal with 888sport for UK & Ireland
888sport, one of the world’s most popular sports betting providers has signed a sponsorship deal with the National Football League (NFL) to become the NFL’s official sports betting partner in the UK & Ireland. The partnership is the first of its kind between the NFL and a sports betting provider in the UK & Ireland, […]