MotoGP joins forces with Facebook for original and exclusive MotoGP content on Facebook Watch, available worldwide. MotoG videos will be between three and seven minutes in length, giving fans of the sport another way to enjoy some incredible – and exclusive – content. The first videos from this new wealth of content will be available […]
Mercedes-Benz EQ names NEOM as principal partner
NEOM Company (NEOM) and Mercedes-Benz Formula E Limited have signed a long-term agreement whereby NEOM will be a Mercedes EG team partner for Formula E. The alliance begins with a multi-season relationship with the Mercedes-Benz EQ team for Formula E with NEOM as the new lead partner. It offers opportunities for knowledge transfer and education […]
Alianza de Futbol names Verizon as 5G mobility partner
Alianza de Futbol signed a multi-year deal making Verizon the official wireless telecommunications, 5G mobility partner and title sponsor of the Copa Alianza tournament. Copa Alianza has been part of Alianza de Futbol since 2004 as a tournament for Hispanic adults in the U.S. Since then, Alianza has grown to include a youth tournament, 5v5 […]
Twitter tests disappearing tweets called Fleets in Brazil
Twitter has revealed that its testing stories like feature called Fleet in Brazil. According to Twitter product head Kayvon Beykpour: “Fleets are a way to share fleeting thoughts. Unlike Tweets, Fleets disappear after 24 hours and don’t get Retweets, Likes, or public replies– people can only react to your Fleets with DMs. Instead of showing […]
Olay India encourages young Indian women to #GlowUpNoMatterWhat
Olay India, a beauty brand is encouraging young women to #GlowUpNoMatterWhat. The campaign launched to celebrate International Women’s Day, showcases the story of a young working woman Meena who is applauded by the Head Warden of a working woman’s hostel for being a disciplined, punctual, fit, health-conscious and a good girl with glowing skin. Adding […]
MotoGP names Oakley as partner for eSport Championship
MotoGO has named Oakley as a new partner to the MotoGP eSport Championship for 2020. Now in its fourth season, the record-breaking series is going from strength to strength and is proud to welcome on board such a key partner of MotoGP as the countdown to the start of the online qualification phase of the […]
MLS partners Facebook for video recaps on Facebook Watch
Major League Soccer has partnered with Facebook to create robust recaps of all matches during the 2020 season for Facebook Watch. In addition, MLS will host a weekly Watch Party on Facebook, enabling fans around the world to connect while viewing game recaps and videos together in real-time, and create official Facebook Groups for select […]
MLB signs Google Cloud as official cloud data and analytics partner
Google and Major League Baseball (MLB) have agreed a multi-year collaboration to upgrade MLB’s business processes and support next-level experiences that inspire fans around the world. Google Cloud will become MLB’s Official Cloud and Cloud Data and Analytics partner, with MLB’s business operations, including Statcast—the automated tool for analyzing player movements and abilities—now running on […]
Amazon strikes a deal with YES Network for streaming Yankees matches
The YES Network and Amazon Prime have agreed a deal to air 21 New York Yankees games live on Amazon Prime Video. Amazon Prime subscribers in the New York, Connecticut, Northeast Pennsylvania, and North and central New Jersey areas will have access to all of the 21 games, according to a press release from YES […]
Messi, Pogba & Martens team up for Lay’s United
Lay’s unveiled its 2020 football campaign as part of its ongoing partnership with the UEFA Champions League, which runs until 2021. The 60 second spot sees six-time Ballon d’Or winner Lionel Messi, world champion Paul Pogba and UEFA Women’s Player of the Year 2017 Lieke Martens get extraordinarily distracted by the mouth-watering sound of a […]