FC Barcelona launched its new streaming service, called Barça TV+. The launch is part of the club’s new digital strategy and reflects the new ways in which fans are engaging with sports and entertainment brands worldwide. FC Barcelona’s new digital service will be available worldwide via the club website and app, for all devices (PC, […]
Indian shuttler Prannoy HS talks about sponsorship, mental health & Instagram
Indian star shuttler Prannoy HS came to prominence after winning the silver medal in Boys’ singles at 2010 Summer Youth Olympics. He won a Gold at the 2018 Commonwealth Games. His highest world ranking has been 8th and currently he is ranked 27th. He also played for the Mumbai Rockets franchise in the 2017 season […]
CNN and World Tourism Organisation unveils #TravelTomorrow campaign
The World Tourism Organization (UNWTO) has joined forces with CNN International for a new initiative aimed to inspire people to get ready to travel again. The #TravelTomorrow campaign combines the key message of the United Nations specialized agency with the creativity of the broadcaster and looks to a brighter future for global tourism and those […]
Adidas joins forces with Allbirds to create shoes with zero carbon footprint
Adidas has partnered Allbirds with the aim to create a sports-performance shoe with the lowest carbon emissions. Together both will explore innovations that span everything from manufacturing and supply chain to transportation methods with the aim to eliminate carbon emissions. The entire process will be analyzed by both the brand’s life cycle assessment tools, ensuring […]
Premier League set to resume in June
Premier League Shareholders have agreed to a new provisional restart date for the 2019/20 season of Wednesday 17 June, provided that all safety requirements are in place. Aston Villa v Sheffield United and Manchester City v Arsenal, postponed due to the Carabao Cup final, will now take place on 17 June, followed by a full […]
Bundesliga & Amazon Web Services to deliver real time game analysis
Amazon Web Services (AWS), an Amazon.com company and the German Bundesliga will debut the first two Bundesliga Match Facts powered by AWS during tonight’s highlight match at 18:30 CET featuring Borussia Dortmund vs. Bayern Muenchen on broadcast television in over 200 countries. The two new statistics, Average Positions and Expected Goals (xGoals), will give fans […]
Spanish Football Federation signs content partnership with Dugout
Spanish Football Federation (Federación Española de Fútbol’s (RFEF)) has agreed a content deal with Dugout. The new partnership will offer fans of Spanish football a exclusive video content via Dugout’s extensive network of premium publishers and on newly launched dedicated channels on Dugout.com and the Dugout App. Spain’s men’s national side is the only team […]
Everton signs club-record kit deal with Hummel
Everton Football Club has agreed a Club-record technical partnership with sportswear brand Hummel. The three-year agreement will see Hummel manufacture and supply Everton with bespoke playing, training and travel wear ahead of the 2020/21 season. As technical partner, Hummel will kit out the Men’s, Women’s and Academy squads as well as the Club’s coaching and […]
ATP partners Headspace and Sporting Chance for mental health and wellbeing
The ATP has partnered with Sporting Chance and Headspace to support the mental health and wellbeing of its player members and staff. Founded by former Arsenal F.C. and England football captain Tony Adams MBE, Sporting Chance is a leading mental health provider working exclusively with professional and elite sports participants to give them a safe […]
Facebook introduces ‘Shops’ to help small businesses sell online
Facebook has introduced Facebook Shops for businesses to set up a single online store for customers to access on both Facebook and Instagram. Businesses can choose the products they want to feature from their catalog and then customize the look and feel of their shop with a cover image and accent colors that showcase their […]