Vollyeyball World partners DHL to focus on environmental sustainability

Volleyball World has signed a new partnership with DHL, the leading global logistics brand, that will emphasise social and environmental sustainability and drive DHL’s diversity and inclusion strategy.


Announced at the FIVB World Congress in Arnhem, the Netherlands, the partnership will look to support DHL’s diversity and inclusion focused environmental, social and governance (ESL) strategy through the sport. The wide-ranging partnership covers both volleyball and beach volleyball with a number of key and sustainable initiatives planned to help deliver strategic objectives.


Volleyball World is one of sport’s leading advocates for gender equality and female empowerment. Campaigns like Equal Jersey, where the sport’s top stars champion gender equality, provide a platform for fans and athletes to feel welcome and celebrate equality. It goes hand in hand with volleyball’s inherent gender balance with equal prize money and match formats ensured across all major competitions to promote a level playing field.


Volleyball World CEO Finn Taylor said: “To welcome a brand of DHL’s standing to the Volleyball World family reflects the incredibly strong values the sport has around ESG which, as we know, is something every major sponsorship must now include. It’s one element to a wide-ranging partnership which will help DHL create a close emotional connection with the hundreds of millions of volleyball fans around the world. It’s a very exciting moment for us.”


Alberto Nobis, CEO of DHL Express Europe, said: “As the world’s most international company, inclusion and diversity are key values of ours. Volleyball is very close to my heart, also because it is one of the world’s most gender-equal sports, and this draws a clear synergy between us. With the goal of raising even more awareness for gender equality in volleyball and the rest of the sporting world, as part of the partnership we are proud to be also be supporting the equal jersey campaign.”


Elliott Stanton, Head of Global Sponsorships DHL Express, said: “We’re excited to be expanding our presence in the sport by adding Volleyball World to our partnership portfolio. As a partner of the Italian national team and the Dutch women’s national team, this partnership further strengthens our focus to develop a set of partnerships that not only have mass global appeal but also connect fans, our employees and customers across the globe. Our partnership with Volleyball World provides a clear and authentic fit with DHLs values and our purpose driven partnership objectives surrounding diversity, equality and inclusion.”

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