As VIVO withdrew INR 440 crore worth sponsorship from the Indian Premier League (IPL) Season 13, brands like Amazon, Unacademy , BYJU’s, Dream11 and MyCircle11 are pitching to replace it. Due to Covid-19, BCCI has decided to hold the IPL in UAE but is faced with the challenge to replace VIVO. As per a report […]
PitchBook partners Seattle Kraken to become sponsor of Climate Pledge Arena
PitchBook has partnered with Oak View Group and Seattle Kraken to become an Arena Partner and Suite-Level sponsor of Climate Pledge Arena. The partnership will provide opportunities for PitchBook to continue engaging within the communities we care so deeply about. The franchise has launched a holistic partnership with YouthCare to help move the needle in […]
Kevin Durant partners Cadence13 to launch The Boardroom Podcast Network
Cadence13, a leading premium podcast company and part of Entercom’s podcast network, announced that it will partner with NBA star Kevin Durant and entrepreneur Rich Kleiman’s Thirty Five Ventures to create The Boardroom Podcast Network. In addition to hosting and guesting across both podcasts, Durant will serve as a curator and Executive Producer for the […]
Premier Lacrosse League partners PhotoShelter to leverage AI solution for social media
PhotoShelter has unveiled its game-changing artificial intelligence solution for creative teams, complete with an athlete recognition technology. During their 16 day Championship Series, the Premier Lacrosse League (PLL) returns to the field as the first organization to use this cutting-edge technology to move images from the sidelines out to fans in real time. PhotoShelter’s collection […]
World Bowling and StriveCloud partner to launch a D2C app to engage fans globally
World Bowling and StriveCloud, the leading Belgian gamification technology company, have signed a three year partnership to launch a direct to consumer (D2C) app that will unite millions of elite athletes, participants and fans with vibrant competitions and immersive viewing experiences. This partnership is another step towards the objective of creating an innovative and immersive […]
Bundesliga signs 5-year broadcasting deal with Mola TV for Indonesia
Bundesliga has signed a 5-year broadcasting deal with Mola TV for Indonesia. The new long-term agreement brings all 306 Bundesliga and Bundesliga 2 matches per season to Mola TV The five-year deal, which covers Indonesia, also includes live streaming of the DFL Supercup and relegation play-off matches. Bundesliga International and Mola TV will further cooperate […]
The Friedkin Group takes over AS Roma
An agreement has been reached between AS Roma SPV, LLC, the majority shareholder of AS Roma S.p.A, and The Friedkin Group regarding the sale of the club. Formal contracts were signed on Wednesday evening and AS Roma SPV, LLC released the following financial statement to CONSOB, the Italian government authority responsible for regulating the Italian […]
OPPO urges Barça fans to “Go for it” in latest digital campaign
Official mobile phone partner of FC Barcelona, OPPO have announced a new campaign dubbed, ‘Go for it’ encouraging Barça fans to break down the barriers they may face in pursuit of their own dreams and ambitions. The spirit of ‘Go for it’ is encompassed in a short ad spot following a young fan as she […]
Turkish giants Galatasaray signs Capital Sports Media to bolster digital strategy
Turkish giants Galatasaray have reached an agreement with London based Capital Sports Media company within the framework of globalization studies in its commercial model. As per an official statement, Capital Sports Media will enable the club to interact efficiently and effectively with Galatasaray as an important result of the search for business partners in line […]
Instagram launches Reels to combat TikTok
Instagram has finally unveiled Instagram Reels: a new way to create and discover short, entertaining videos on Instagram. Via Reels one can create videos to share with friends or anyone on Instagram. It allows the user to record and edit 15-second multi-clip videos with audio, effects, and new creative tools. You can share reels with […]