DAZN, the global sports streaming service, will increase its presence in 2020, expanding to more than 200 countries and territories. The first global event on DAZN will be Mexican superstar Canelo Alvarez’s soon-to-be-announced fight during Cinco de Mayo Weekend, which will take place on Saturday, May 2. This first phase of DAZN’s global expansion will […]
Eddie Howe proves to be the Premier League’s best investor, says study
Eddie Howe has the best managerial record in the Premier League when it comes to improving a squad’s value. Since taking over Bournemouth, the price of Howe’s squad has increased 3,261%, more than any other manager from the last decade. According to The European Football Index, a new study from BetVictor, Howe’s squad was worth […]
Elon Musk & Twitter employees back Jack Dorsey amidst CEO battle
Tesla founder Elon Musk joined Twitter employees in supporting the hashtag #WeBackJack trending on Twitter. The trend comes after reports of activist investor Elliott Management who had taken a $1-billion stake in Twitter, was seeking to replace four directors, as well as Dorsey. Twitter has come under intense criticism in recent years over the platform’s […]
UCI partners Discovery to promote UCI Track Cycling World League
Union Cycliste Internationale (UCI) and Discovery have unveiled a new UCI Track Cycling World League which is set to debut in the 2021-2022 season. Under the agreement, signed at the 2020 UCI Track Cycling World Championships presented by Tissot in Berlin, Germany, the management, TV production and distribution of the new UCI series will be […]
ATP World Tour renews partnership with FedEx
ATP World Tour and FedEx Express have agreed a sponsorship renewal. While continuing to benefit from global promotional rights, together with an on-site presence at tournaments throughout the season, FedEx also becomes the new title sponsor of the ATP Rankings. Wouter Roels, SVP Marketing International, FedEx Express said: Since we started our journey as Official […]
Facebook India unveils ‘More Together’ campaign for Holi
Facebook India has unveiled ‘More Together’ campaign, to showcase how people across the country can do more together by harnessing the power of their connections on the platform. The campaign for the Facebook App aims to share stories that celebrate and highlight the power of connections.The campaign for India has been conceptualised and executed by […]
Los Angeles Kings inks deal with Manscaped
The Los Angeles Kings (NHL) and the Ontario Reign (AHL) has inked a strategic partnership with Manscaped, the men’s below-the-waist grooming and hygiene. As part of the agreement, brokered by AEG Global Partnerships, Manscaped will become an official partner of both teams. Additionally, for the remainder of the current 2019-2020 season, Manscaped will receive prominent […]
Manchester United’s fan event in India to take place on 15th March
Manchester United will be returning to India with its hugely popular fan event, #ILOVEUNITED. The event will take place on the 15 March 2020 at the Amphitheatre DLF Cyber Hub, Basement Street Number 1 BMS Office, DLF Phase 2, Gurugram, Haryana 122002, India. Club legends Wes Brown and Louis Saha will be present at the […]
Premier Lacrosse League books Ticketmaster as Official Ticketing Partner
The Premier Lacrosse League (PLL) has named Ticketmaster, the global leader in advanced ticketing technologies, will become the Presenting Sponsor and Official Ticketing Partner of the League, effective immediately. As a first-of-its-kind collaboration, PLL will leverage Ticketmaster’s latest ticketing and venue innovations in addition to its extensive marketing services to continue building momentum for the […]
BWF books Stay22 as official travel solutions partner
Badminton World Federation (BWF), has named Stay22, the map-based travel solutions company as its official travel solutions partner for all 2020/21 events. The new partnership means Stay22 will benefit from broad brand exposure across the whole of the Asia-Pacific region. The focus will be on the BWF’s social media platforms as well as on each […]