Volleyball World has announced a historic partnership with Polsat, Poland’s premier broadcaster, for the television rights in Poland for all international volleyball and beach volleyball events over the next decade. The agreement will run from 2022 to 2032, with Polsat viewers able to watch all major international competitions, including the men’s and women’s editions […]
Sevilla FC and FC Bengaluru United to launch a ‘Football Hackathon’
In a global first, two football clubs, FC Bengaluru United, one of India’s most exciting young football teams, and their international partner, Spanish footballing giant Sevilla FC, will be jointly launching a ‘Football Hackathon – Data Driven Players Performance Assessment’. This online Hackathon will be a unique opportunity to effectively use data science in […]
Bologna FC signs Cazoo as main partner and new shirt sponsor
Bologna Fc and Cazoo (www.cazoo.com) have signed a multi-year agreement, that will see Europe’s leading online used car retailer, which makes buying and selling a car as simple and seamless as ordering any other product online, become the main partner and new shirt sponsor of the Serie A Italian football club. From the start […]
Philadelphia Eagles becomes the first NFL club to enter the Ghana market
The NFL has approved four new International Home Marketing Areas (IHMA) with the Los Angeles Rams adding New Zealand as their fourth IHMA and the Philadelphia Eagles granted access to Australia, New Zealand, and Ghana — the first NFL club to enter a market in Africa. The expanded program now includes 19 teams granted […]
Rooter inks livestreaming partnership with GodLike
Rooter has signed livestreaming deal with eSports team GodLike. The partnership deal provides Rooter exclusive live streaming rights for GodLike’s BGMI, Free Fire, CODM, and new forms of live gaming content. This partnership is stated to be the biggest eSports deal in India’s history. The partnership between the two entities will not be […]
Golden State Warriors renews multi-year deal with Rakuten
The Golden State Warriors and Rakuten Group, Inc. have renewed their historic multi-year partnership, maintaining Rakuten’s status as official jersey badge partner of the Warriors. Over the last five seasons, the Warriors jersey badge has been a key contributor to the explosive growth of Rakuten’s U.S. consumer brand recognition derived from broadcast, digital and […]
My11Circle Women’s T20 Challenge 2022 signs FanCraze, Boost and CEAT as official partners
My11Circle Women’s T20 Challenge 2022 have signed new partner for the upcoming season namely FanCraze, Boost and CEAT. Brijesh Patel, Chairman, IPL said “The return of the My11Circle Women’s T20 Challenge and with the interest being generated around the tournament we are well on our way to solidifying the pathway to a dedicated Women’s […]
Real Madrid seals a strategic agreement with Sixth Street
The Board of Directors of Real Madrid CF at its meeting ratified an agreement with Sixth Street, an investment firm, and Legends, a company specializing in stadium management and Premium experiences for sports organizations and the organization of major events, with the aim of turning the Santiago Bernabéu stadium into a unique space and, at […]
Bundesliga extends broadcast deal with SKY Mexico for four-year
Bundesliga International and SKY Mexico have agreed a four-year extension, ensuring that Mexico’s leading subscription-TV service remains the go-to place for Bundesliga and Bundesliga 2 coverage in Mexico and Central America. The deal, which will officially begin at the start of the 2022-23 season, gives SKY Mexico exclusive rights to all Bundesliga and Bundesliga […]
Patrik Frisk to step down as CEO of Under Armour
Under Armour, Inc. have announced that Patrik Frisk will step down as President and Chief Executive Officer (CEO) and as a member of the Board of Directors (board), effective June 1, 2022. The board has initiated a comprehensive internal and external search process to identify a permanent President and CEO. Until a successor is […]