Infosys, a global leader in next-generation digital services and consulting, and Roland-Garros (RG) have announced the renewal of their three-year long partnership for a further five years. The agreement will see Infosys continue to push the boundaries of technology for the Parisian Slam as the Official Digital Innovation Partner, through 2026. Together Roland-Garros […]
WTA signs Hologic as global title sponsor in a landmark deal
The WTA and Hologic have announced a landmark partnership introducing Hologic as the global title sponsor of the WTA Tour. The multi-year alliance, the largest global sponsorship in WTA history and Hologic’s first worldwide sponsorship, aims to achieve significant progress through a shared vision of greater wellness and equality for women. The groundbreaking partnership allows […]
BeIN to broadcast World Athletics events until 2023
beIN and World Athletics have agreed an exciting new deal for the broadcast of all World Athletics events, including the 2022 and 2023 World Athletics Championships in Oregon and Budapest respectively, across 24 countries in the Middle East and North Africa (MENA) in a 2-year deal. The World Athletics Championships Oregon22 get under way […]
Star Sports to broadcast ICC Women’s Cricket World Cup 2022 in India
The International Cricket Council announced the details of its broadcast arrangements for the ICC Women’s Cricket World Cup 2022 including a star-studded commentary panel that will provide expert opinion during the eight-team tournament in New Zealand from 4 March to 3 April. All matches of the prestigious tournament will be covered live by broadcast […]
W Series extends partnership with Puma
Sports company PUMA has extended its partnership with W Series, the international single-seater motor racing championship for female drivers and has signed Finnish driver Emma Kimiläinen for the PUMA W Series Team in 2022. In 2021, PUMA Motorsport tailored racewear specifically for female drivers for the very first time. As part of the company’s […]
Premier League renews partnership with Avery Dennison until 2025
The Premier League and Avery Dennison have announced an extension to their partnership until the end of the 2024/25 season. The global sportswear branding and labelling manufacturer will continue to supply all Premier League names, numbers and sleeve badges to the 20 participating clubs for both on-pitch and retail. The current agreement, which […]
NEO Studios merge with Whistle Studios to create a global studio business
The sports production company NEO Studios has merged with US based Whistle Studios to create a global studio business, which will be housed within the ELEVEN Group. The newly expanded NEO Studios will supplement ELEVEN’s offering of live sport with best in class on-demand content for audiences across the Group’s network. NEO will also create […]
Swiss billionaire Hansjörg Wyss considering buying Chelsea FC
The pressure is mounting on Chelsea FC owner Russian Roman Abramovich to steer away from the club and as per reports at least three investors or investment groups are waiting to throw in their bids. As per Blick, “Abramovich is one of Putin’s closest advisers and friends. Like all other oligarchs, he is also […]
FIFA/UEFA suspends Russian teams and sponsors
Following the initial decisions adopted by the FIFA Council and the UEFA Executive Committee, which envisaged the adoption of additional measures, FIFA and UEFA have decided together that all Russian teams, whether national representative teams or club teams, shall be suspended from participation in both FIFA and UEFA competitions until further notice. These decisions […]
Bosco Aranguren to run DAZN Group’s operations in Spain
DAZN Group, the leading global sports entertainment company have announced that Bosco Aranguren has been appointed to run its operations in Spain. This announcement comes amid significant global momentum for the business, including its acquisition of domestic LaLiga rights in Spain. Aranguren will be based in DAZN’s Madrid office and will take up the […]