Premier League inks multi-year licensing deal with Sorare

Sorare, the fantasy game and marketplace has partnered with the Premier League in a multi-year licensing deal.


Football fans around the world can now collect, buy, sell, and trade officially licensed digital cards featuring every player from across the Premier League’s 20 clubs — building and competing with custom teams to win big rewards, just like a professional club owner.


Sorare Managers can play with their favorite Premier League stars in either Premier League-specific or global football competitions. (Sorare has partnerships with over 300 football clubs and teams around the world, including Europe’s top leagues.)


The new Premier League competition mirrors existing Sorare: Football rules and gameplay. There are no costs to sign up or play. Here’s an overview of how to play and see the instructional video below (full details can be found here):


The partnership provides fans of the Premier League — the world’s most-watched football competition — a new way to connect with the clubs and players they love.


“The way that supporters follow their favourite teams and players is evolving and the Premier League is always looking for ways to engage with fans,” said Richard Masters, Chief Executive of the Premier League. “Sorare’s digital cards and innovative online game represent a new way for them to feel closer to the Premier League whether they are watching in the stadium or from around the world. We believe that Sorare are the ideal partner for the Premier League and we look forward to working closely together.”


To mark the new partnership, Sorare: Football has launched exciting gameplay features, including league-specific competitions, draft-based gameplay, and capped-mode competitions.

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