Chelsea Football Club has announced a new multi-year agreement with FansMall which will see China’s largest sports trading card platform become the club’s Official Trading Card & Sports Collectibles Partner in the Greater China market. As part of this partnership, FansMall will create a collection of Chelsea-themed trading cards for Greater China and provide […]
Wolves agree a partnership with online travel agency Destinia
Wolverhampton Wanderers have agreed a new partnership with online travel agency Destinia. The partnership will see the Spanish company support the club through to the end of the 2022/23 season, providing Wolves fans with access to a variety of travel and tourism services at the best possible prices. Since 2001, Destinia have established […]
London Lions inks partnership with BitPay
The UK’s premier basketball team, the London Lions, has partnered with BitPay – the world’s largest provider of Bitcoin and cryptocurrency payment services. The partnership – which represents the first-ever agreement between BitPay and a UK basketball team – will enable fans to transact with the club using more than 100 different crypto wallets […]
LiveScore secures exclusive rights to broadcast the FIFA Club World Cup in Ireland
LiveScore, the global sports media business, and one of the world’s leading real-time sports updates and streaming service providers, has announced it has secured the exclusive rights to broadcast the FIFA Club World Cup free-to-air to fans in Ireland. Football fans in Ireland will be able to watch the tournament for free, delivered via […]
DP World Tour inks a multi-year agreement with Standard Chartered
The DP World Tour has announced that Standard Chartered, the leading international banking group, has become an Associate Partner, and Official Banking Partner, in a multi-year agreement. As part of the agreement, Standard Chartered will benefit from highly visible branding across the Tour’s media and digital platforms, as well as enjoying access to the Tour’s […]
Northampton Saints signs HCR Hewitsons as the club’s legal partner
Law firm HCR Hewitsons has become the Club’s Official Legal Partner after signing a brand-new agreement with Northampton Saints. HCR Hewitsons has served the local community for 190 years and will provide the Club with expert legal advice to help Saints deliver their exciting commercial and community initiatives. The firm’s Central England office […]
India gets its highest sports budget ever – a whopping Rs. 3397.32 cr
The sports sector has received Rs 3397.32 Cr allocation in the new FY 2023-24 Union Budget which is the highest ever budget allocated. It recorded an over 300 Crore jump. In last financial year, the sports sector was allocated a budget of Rs 3062.60. Khelo India has received 1045 Cr funding as against the […]
India to host the Men’s Club World Championships for two years
Volleyball World and FIVB have announced India as the host nation for the Men’s Club World Championships for two years in partnership with the RuPay Prime Volleyball League, India’s top professional volleyball league. As the host nation, the winners of the RuPay Prime Volleyball League in 2023 and 2024 will represent India in the […]
ICC issues tender for official apparel supplier
The International Cricket Council (ICC) has issued an Invitation to Tender (ITT) to partner with a world-class and well-established brand to be its Official Apparel Supplier to provide clothing at ICC events from 2024 to 2027. The ICC is offering exclusive supplier rights at global events including branding exposure, digital features and other commercial […]
Premier League inks multi-year licensing deal with Sorare
Sorare, the fantasy game and marketplace has partnered with the Premier League in a multi-year licensing deal. Football fans around the world can now collect, buy, sell, and trade officially licensed digital cards featuring every player from across the Premier League’s 20 clubs — building and competing with custom teams to win big rewards, […]