Water brand OXIGEN has named basketball player Stephen Curry as one of its owner. Stephen Curry is already an investor, Board Advisor, and the global face of the brand. OXIGEN is bottled in 100% recycled plastic and is actively supporting frontline workers and first responders. “I’m constantly searching to do things the right way, on […]
Notts County FC signs Age UK Notts as its official charity partner
Notts County FC has signed Age UK Notts as its official charity partner for the 2020-21 season. The club and Age UK formed a wonderful partnership earlier this year following the launch of our hugely successful Crowdfunder campaign which raised £2,500 for a charity that provides services to older people from all communities and backgrounds. […]
Nike partners Time to Vote to increase voter participation
Nike has joined hands with Time to Vote, a nonpartisan effort to increase voter participation in U.S. elections. NIKE, Inc. encourages all eligible U.S. employees to register to vote and is committed to ensuring every employee registered to vote has the access, opportunity and time where needed to cast their ballot. “At NIKE, Inc., we […]
Saracens Rugby Club to maintain club’s hygiene with Rentokil Initial
Saracens Rugby Club has teamed up with Rentokil Initial to help deep clean Allianz Park ahead of the resumption of the Gallagher Premiership campaign. Rugby is set to return on August 15, with Saracens’ first home game against London rivals Harlequins set for August 22. Rentokil Initial will be providing a combination of bespoke disinfection […]
Williams Racing signs Umbro UK as official kit supplier
Williams Racing has named Umbro UK as its Official Technical Kit Supplier from the start of the 2021 season. This announcement comes ahead of the 70th Anniversary Grand Prix at Silverstone this weekend. Silverstone is a track familiar to Umbro, having been with the team for the 1987 British Grand Prix which saw Nigel Mansell […]
Amazon, BYJU’s, Dream 11 in the run to replace VIVO as IPL’s title sponsor
As VIVO withdrew INR 440 crore worth sponsorship from the Indian Premier League (IPL) Season 13, brands like Amazon, Unacademy , BYJU’s, Dream11 and MyCircle11 are pitching to replace it. Due to Covid-19, BCCI has decided to hold the IPL in UAE but is faced with the challenge to replace VIVO. As per a report […]
PitchBook partners Seattle Kraken to become sponsor of Climate Pledge Arena
PitchBook has partnered with Oak View Group and Seattle Kraken to become an Arena Partner and Suite-Level sponsor of Climate Pledge Arena. The partnership will provide opportunities for PitchBook to continue engaging within the communities we care so deeply about. The franchise has launched a holistic partnership with YouthCare to help move the needle in […]
Kevin Durant partners Cadence13 to launch The Boardroom Podcast Network
Cadence13, a leading premium podcast company and part of Entercom’s podcast network, announced that it will partner with NBA star Kevin Durant and entrepreneur Rich Kleiman’s Thirty Five Ventures to create The Boardroom Podcast Network. In addition to hosting and guesting across both podcasts, Durant will serve as a curator and Executive Producer for the […]
Premier Lacrosse League partners PhotoShelter to leverage AI solution for social media
PhotoShelter has unveiled its game-changing artificial intelligence solution for creative teams, complete with an athlete recognition technology. During their 16 day Championship Series, the Premier Lacrosse League (PLL) returns to the field as the first organization to use this cutting-edge technology to move images from the sidelines out to fans in real time. PhotoShelter’s collection […]
World Bowling and StriveCloud partner to launch a D2C app to engage fans globally
World Bowling and StriveCloud, the leading Belgian gamification technology company, have signed a three year partnership to launch a direct to consumer (D2C) app that will unite millions of elite athletes, participants and fans with vibrant competitions and immersive viewing experiences. This partnership is another step towards the objective of creating an innovative and immersive […]