Aston Villa and Fanatics, a leading provider of licensed sports merchandise and global digital sports platform, have today announced a long-term extension to their e-commerce, retail and manufacturing deal, with the Premier League club taking advantage of Fanatics’ global footprint and state of the art technology to better serve its fans. The deal was […]
RedBird Capital Partners & Elliott Advisors UK to acquire AC Milan
RedBird Capital Partners (“RedBird”) and Elliott Advisors UK Limited (“Elliott”) have announced that they have entered into a definitive agreement for RedBird to acquire Associazione Calcio Milan (“AC Milan”, “Milan” or the “Club”), newly crowned Champions of Serie A. The transition to new ownership will take place over the summer, with an expected closing no […]
Tour of Britain names Adyen as official payments partner
Adyen, the global financial technology platform of choice for leading businesses, is the official payments partner of the Women’s Tour and Tour of Britain The company, which processes payments for the likes of Uber and Spotify and UK businesses, Brompton Bicycle and Rapha, will be supporting the Tour’s organisers, Sweet Spot, to set up and process […]
Ex-FC Barcelona Commercial head Juli Ferre Nadal: “When it comes to NFTs/Cryptocurrency be cautious but get into it”
Juli Ferre Nadal boasts of 15 years experience in sports & entertainment in properties such as Cirque du Soleil, FC Barcelona and AS Monaco, amongst others. In 2020 he created JFN Sport, dedicated to support companies, right-holders and start-ups in the field of sports. The Playknox spoke with him to discuss recent trends of NFT, […]
Cazoo expands presence in Germany with Alba Berlin deal
ALBA BERLIN and Cazoo have signed a multi-year agreement, that will see Europe’s leading online used car retailer, which makes buying and selling a car as simple and seamless as ordering any other product online, become a main partner and the new shirt sponsor of the Basketball Bundesliga team. From the start of next […]
Owners of Golden State Warriors, 76ers and SF Giants invests $30m in Gametime
Gametime, the leading platform for last minute game, concert and show tickets announced a $30 million investment. The round includes Nimble Partners (including Golden State Warriors owner John Burbank), Maven Ventures, Accel, GV, Jeff Mallett (S.F. Giants and Vancouver Whitecaps owner), Bolt Ventures (including David Blitzer, co-managing partner/minority owner of Philadelphia 76ers and NJ […]
Aston Villa inks kit partnership with Castore
Aston Villa have signed a multi-year partnership with premium sportswear brand Castore, supplying kits for the start of the 2022/23 season. The agreement signifies Castore’s continued push into the highest level of English football, the Premier League, and is a further statement of Aston Villa’s intent to partner with premium brands who share the […]
Fulham FC expands partnership with Playermarker
Fulham Football Club has renewed partnership with Playermaker. This relationship will see the Club’s Academy programme utilise the Playermaker technology to further understand and ultimately improve performances across the academy age groups. The renewed partnership will continue to provide brand exposure for Playermaker on LED and big screen on match days at Craven […]
ELEVEN secures live rights for Thai Women’s League
ELEVEN has secured exclusive worldwide live rights for the Thai Women’s League for three seasons, from 2022 – 2024. LIVE coverage of the Thai Women’s League will be available exclusively from 28 May 2022 via ELEVEN’s global OTT platform elevensports.com, as well as locally on ELEVEN’s platforms across South East Asia and Hong Kong. […]
KiteTalks launches an ed-tech platform
KiteTalks has launched an ed-tech platform SportsCourses.com with the aim to strengthen the need for quality content and skill development across the industry globally. The site will host courses from recognised Universities, instructors and institutions and serve as an aggregator and guide to students and professionals world over. KiteTalks has conducted […]