SportsIQ India, a leading platform for sports industry professionals, is thrilled to announce its exclusive Masterclass Series – Commercialization in Sports. This two-day event, scheduled for April 12-13, 2025, at the prestigious Cricket Club of India in Mumbai, aims to equip participants with practical skills and actionable insights to excel in the rapidly evolving sports industry.
The sports industry in India is experiencing unprecedented growth, with expanding sub-sectors such as professional leagues, infrastructure development, merchandising, media, grassroots initiatives, fantasy sports, and advisory services. To meet the increasing demand for specialized expertise in areas like sports marketing, business development, sponsorship management, and athlete representation, SportsIQ India has curated this Masterclass Series. The program adopts a problem-solving, case-study-based approach, moving beyond conventional lectures to provide hands-on learning experiences.
Key Objectives of the Masterclass Series:
- Empower professionals with actionable insights into sports commercialization.
- Provide hands-on training in revenue generation, strategic marketing, and business planning.
- Offer a collaborative platform for networking and career development.
Event Highlights:
The Masterclass Series will feature industry stalwarts and thought leaders, including:
- Mr. Joy Bhattacharjya, CEO of Prime Volleyball League and a veteran with leadership roles across various sports projects, will deliver the keynote address.
- Prof. Suren Sista, Marketing Faculty, Indian Institute of Management – Calcutta
- Mr. Srinivvasan G, Founder of Sporjo and former executive at Reliance, Nike, and ESPN Star, will lead engaging sessions.
- Mr. Siddhant Agarwal, Founder of SportVot, will share insights on regional sports viewership growth.
- Other senior industry professionals will contribute their expertise to the program.
Event Schedule:
Pre-Session Online Context-Setting (April 5, 2025):
A brief online session to introduce workshop themes, group assignments, and set the stage for the Masterclass.
Day 1 – Immersion in Problem Solving (April 12, 2025):
- 9:00 AM – 9:30 AM: Welcome & Registration – Team formation for group activities and registration for Open Mic session.
- 9:30 AM – 10:30 AM: Keynote Address
- 10:30 AM – 12:30 PM: Masterclass 1: Strategic Sports Marketing for Commercial Success
- 12:30 PM – 1:00 PM: Special Activity
- 1:00 PM – 2:00 PM: Lunch.
- 2:00 PM – 2:30 PM: Engagement Session – Energizing activity before the final session.
- 2:30 PM – 5:30 PM: Masterclass 2: Creating a Business Plan & Evaluating Commercial Opportunities
Day 2 – Applied Learning & Networking (April 13, 2025):
- 9:00 AM – 11:30 AM: Masterclass 3: Crafting Sponsorship Proposals
- 11:30 AM – 12:30 PM: Team Breakout Session for Special Activity.
- 12:30 PM – 1:30 PM: Lunch.
- 1:30 PM – 3:30 PM: Masterclass 4: Regional Sports Viewership Growth
- 3:30 PM – 4:00 PM: Open Mic Session – 3-minute slots per speaker.
- 4:00 PM – 5:00 PM: Special Activity.
- 5:00 PM – 5:30 PM: Awards & Recognition – Celebrating achievements and outstanding contributions.
The Masterclass Series is a must-attend for professionals seeking in-depth knowledge and hands-on experience in the commercialization of sports.
For more information and registrations, please visit: http://bit.ly/4i8tQ1a
Media Contact:
Taruka Srivastav
Contact: 9670811917
About SportsIQ India:
SportsIQ India is a premier platform dedicated to empowering professionals in the sports industry. Through insights, training, and networking opportunities, SportsIQ India fosters career growth and industry advancement, enabling professionals to thrive in the dynamic world of sports.
