SailGP signs Rolex as title partner

SailGP has announced its partnership with ROLEX – officially welcoming the Swiss watchmaker as the first Title Partner of the global racing championship.

This transformative agreement marks the beginning of the Rolex SailGP Championship and builds on an enormously successful founding partnership that began in 2019, reflecting a shared commitment to achievement, innovation, and performance.

SailGP CEO Russell Coutts said: “Rolex’s heritage of performance and precision perfectly complements SailGP’s mission to redefine the sport of sailing – an annual championship, providing thrilling racing in iconic global destinations. SailGP and Rolex are now one and the same, and we’re incredibly proud to share this journey with them.”

Arnaud Boetsch, Director of Communication & Image at Rolex, said: “I would like to congratulate Russell Coutts on his leadership to elevate the championship to new heights over the past five years and thank him for our partnership. We are thrilled to deepen our support as Title Partner and celebrate the success of SailGP, reinforcing our shared vision to push boundaries and inspire future generations.”

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