Inter Miami CF announced a multi-year partnership, with battery brand, Duracell solidifying the brand as its Official Power partner. The two have joined forces to power players, fans and the broader community.
While Duracell, one of the leading battery manufacturers in the world, has a well-established presence in sports and elite athlete partnerships, this marks the brand’s debut in the realm of fútbol, delighting professional soccer fans around the world.
With a shared ambition to never accept the status quo, the partnership between Duracell and Inter Miami CF integrates the power of the #1 trusted battery brand into the core of the South Florida fútbol club. Duracell will help the team reach new heights by powering critical devices including player GPS vests and heart monitors, which collect crucial data that help to deliver optimal performance. Duracell will also have a visible – and functional – presence throughout DRV PNK Stadium with matchday signage and new Duracell-branded phone charging stations that will be implemented throughout the season to enhance fans’ on-site experience. Furthermore, they will collaborate to produce captivating content for Inter Miami fans – powering their fandom even off the pitch.
“Inter Miami is honored to welcome a world-renowned brand like Duracell to the team and takes great pride in being Duracell’s first partnership in the realm of fútbol,” said Inter Miami Chief Business Officer Xavier Asensi. “As we gear up for another exciting season, Duracell’s partnership will certainly help power our Club on and off the pitch.”
“Inter Miami CF and Duracell share a unique trait: we’re both ‘Built Different.’ Their relentless drive for excellence mirrors our own commitment to pushing boundaries and striving for the exceptional,” expressed Ramon Velutini, Chief Marketing Officer at Duracell. “Our presence will extend beyond the visible boundaries of the fútbol pitch, with the real strength of Duracell powering over 2,000 batteries in use during every match. It’s a privilege to fuel this partnership, supporting Inter Miami’s vision to transform and uplift soccer across the United States.”
