Viacom has won the Women’s IPL media rights.
Viacom has committed INR 951 crores which means per match value of INR 7.09 crores for next 5 years (2023-27). After pay equity, today’s bidding for media rights for Women’s IPL marks another historic mandate.
The media rights auction received bids from 10 media companies, including Disney Star, Sony Network, Viacom18, Amazon Prime, Fancode, Times Internet, and Google.
