Real Betis Balompié and Volvo have signed a collaboration agreement until June 2024. With their two car dealerships in Seville, Volvo becomes one of the Green and White Club’s main sponsors. The logo of the prestigious Swedish brand and their successful SUV models -Volvo XC40, XC60 y XC90- will be present in the […]
Warwickshire CCC extends partnership with Selco Builders Warehouse
A long-standing partnership between Selco Builders Warehouse and reigning LV= Insurance County Champions Warwickshire County Cricket Club has been extended. Selco, one of the UK’s leading builders merchants, will sponsor the Family Stand at Edgbaston Stadium for its extensive programme of international and domestic cricket in the 2022 season. The deal ensures Selco’s […]
Russell Hilliard of Jump on working graphics packages for UEFA, FIFA & Sport 24
Jump Design and Direction, an award-winning design agency has been creating exciting and innovative visual identities with broadcasters, gaming and sport governing bodies like UEFA, FIFA for over 25 years. The Playknox spoke with Russell Hilliard,Company Director / Digital Marketing Adventurer of Jump to know more about them. Tell us about Jump. Jump […]
Formula 1 inks official partnership with Lenovo
Formula 1 has announced that Lenovo is an official partner for the upcoming 2022 season. 1 as it continues to bring the highest level of racing and entertainment to its worldwide fan base. As global leaders in their respective fields, Formula 1 and Lenovo want to push the boundaries of what’s possible by combining […]
International Padel Federation has inked broadcast partnership with ESPN
The official new global padel tour – governed by the International Padel Federation (FIP) and backed by the Professional Players Association (PPA) and Qatar Sports Investments (QSI) has announced a landmark broadcasting deal, with ESPN revealed as the Official tour’s broadcast partner in LATAM, covering South America, Central America, Mexico and Caribbean. The Disney-owned […]
StarHub secures rights for 2022 FIA Formula One World Championship
StarHub has secured the rights to air the upcoming 2022 FIA Formula One World Championship. All StarHub Sports+ and Sports Pass subscribers will have the high-octane action beamed onto their screens “live” at no extra cost, when the season roars to an open on 18 March with the FORMULA 1 GULF AIR BAHRAIN GRAND […]
BWF signs M88 Mansion as official betting partner
The Badminton World Federation (BWF) has appointed M88 MANSION as official betting partner of BWF Major Championships through to 2024. The partnership encompasses the following tournaments: o TotalEnergies BWF Thomas & Uber Cup Finals 2022 o TotalEnergies BWF World Championships 2022 o TotalEnergies BWF Sudirman Cup Finals 2023 o TotalEnergies BWF World Championships 2023 […]
MLS signs DoorDash as official on-demand delivery platform
Major League Soccer announced a multi-year partnership with DoorDash as the official on-demand delivery platform of MLS, MLS NEXT, and eMLS. To kick off the partnership, MLS NEXT and DoorDash are launching “MLS NEXT Delivering Access presented by DoorDash,” aimed to empower the next generation of soccer stars. Starting with the 2022-23 season, DoorDash […]
ECB launches new women’s & girls’ platform ‘We Got Game’ to elevate women’s cricket
As the ICC Women’s Cricket World Cup 2022 kicks off in New Zealand, and England Women look to defend their title, We Got Game goes live with a standalone Instagram channel and content inspired by both professional and grassroots players We Got Game is a new platform designed to elevate the profile of women’s […]
Infosys to explore metaverse as part of partnership renewal with French Open
Infosys, a global leader in next-generation digital services and consulting, and Roland-Garros (RG) have announced the renewal of their three-year long partnership for a further five years. The agreement will see Infosys continue to push the boundaries of technology for the Parisian Slam as the Official Digital Innovation Partner, through 2026. Together Roland-Garros […]