Badminton World Federation (BWF), has named Stay22, the map-based travel solutions company as its official travel solutions partner for all 2020/21 events.
The new partnership means Stay22 will benefit from broad brand exposure across the whole of the Asia-Pacific region. The focus will be on the BWF’s social media platforms as well as on each of the HSBC BWF World Tour event websites for fans.
Stay22 wants to improve travel for over 700 million badminton fans worldwide as well as the 33,000 athletes travelling to more than five continents helping fans find accommodation near tournament venues.
Thomas Lund, BWF Secretary General, said: “We see tremendous value in partnering with Stay22. Its location-based maps will help enhance the fan experience when it comes to travelling and staying near events. Their location-centric mapping system makes it easy for sport-enthusiasts to easily search and book any type of accommodation or travel services near our events or venues.”
Frederic Aouad, Sales Director of Stay22, said: “Stay22 shares a similar vision as BWF: creating a great customer-centric approach to better serve sports fans. We are pleased they chose us to provide value to their fans and athletes. Our team has committed on delivering the best travel experience possible when athletes and fans will be looking for accommodations and travel services worldwide.”