PGA Tour extends FanDuel deal until 2024

The PGA TOUR and FanDuel announced a three-year extension through 2024 to their content and marketing relationship designating FanDuel an Official Betting Operator of the PGA TOUR.   Additionally, the PGA TOUR and FanDuel will collaborate to deliver odds-based content to fans exclusively via the TOUR’s Facebook, Instagram and Twitter accounts.   “FanDuel is a […]

ICC partners FanCraze for exclusive digital collectibles range

The International Cricket Council (ICC) and FanCraze have unveiled Crictos, the official and exclusive digital collectibles range that captures some of the greatest and most memorable moments in international cricket.   Fans will be able to collect and trade their own slice of cricket history with Crictos which leverages cutting-edge blockchain technology to enable fans […]

Richard Arnold becomes CEO of Manchester United

Manchester United has announced that Richard Arnold, formerly Group Managing Director, will become Chief Executive Officer of the Club, effective from 1st February 2022.   Ed Woodward will step down from his role as Executive Vice-Chairman, also effective from 1st February 2022.   Richard Arnold said: “I am honoured to have the chance to serve […]

Manchester City to grow sustainably and responsibly with Masdar partnership

Premier League Champions Manchester City have announced a new global partnership with Masdar, which will see the renewable energy and sustainable development company become an Official Partner of the Club.   Masdar, a global leader in renewable energy, clean technologies and sustainable development, is focused on the development of renewable energy projects across the Middle […]

The Confederation of African Football and TikTok inks content partnership

TikTok and the Confederation of African Football (CAF) have announced a first-of-its-kind partnership that will bring unmissable football content to fans, both on the continent and across the globe.   It marks TikTok’s first major brand partnership in Africa and supports the continent’s most popular sport – football. Through this year-long sponsorship, TikTok will be […]

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