International School Federation signs MoU with Esports Federation to promote physical activity

ISF signed an MoU with the International Esports Federation (IESF) with the aim of promoting physical activity and health among Esports youth and balancing gaming with exercise and school sport. Memorandum of Understanding supports the idea of promoting physical activity and health among pupils devoted to gaming, and including exercise, running and fun activities into […]

DAZN inks an advertising partnership with AutoTrader.ca

DAZN Media North America has inked an advertising partnership with AutoTrader.ca, a Canadian auto expert brand. DAZN is the exclusive home of Premier League in Canada, and the AutoTrader.ca integration will live as a video ad across every single game, from this season’s highly anticipated return on June 17 to next season’s conclusion in May […]

Formula E to resume racing in August in Berlin

Formula E is set to resume racing in August at Tempelhof Airport in Berlin following approval of the FIA, with six races Formula E and the FIA have been working in close consultation with teams and local authorities to define a robust plan to conclude the championship in a safe manner. To mitigate risk, Formula […]

Tata Communications appoints iSportconnect as strategic partner

Global sports networking platform iSportconnect has partnered with Tata Communications. Tata Communications is a digital ecosystem enabler that powers today’s fast-growing digital economy, the company enables the digital transformation of enterprises globally, including 300 of the Fortune 500. This partnership comes at a time when Tata Communications is focusing on the digital transformation of sports […]

WTA partners SAP to launch an educational platform

The WTA (Women’s Tennis Association) and global technology partner SAP have teamed up to launch a new educational platform for WTA players called WTA University. Created with SAP Litmos solutions, this online learning management system expands on the WTA’s fundamental Player Development Program aimed to enhance the lives and careers of players by offering resources […]

Harlequins to quench thirst with Aqua British

Harlequins have signed the English spring water brand Aqua British as the Club’s Official Water Supplier, providing water to both the Men’s and Women’s squads, as well as The Twickenham Stoop. Aqua British launched in the UK earlier this year, with the environment at its heart, and is a game-changer for the bottled water market. […]

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