AFC ends media rights agreement with Eleven Sports

The Asian Football Confederation (AFC) has agreed to bring its media rights agreement with Eleven Sports Network to an early conclusion. Eleven was the AFC’s principal partner in several Southeast and East Asian territories – Hong Kong SAR, Malaysia, Brunei Darussalam, the Philippines, Singapore and Thailand – but, following the restructuring of the Eleven business, […]

Amstel inks partnership with CONMEBOL Libertadores Femenina

Amstel has partnered with CONMEBOL Libertadores Femenina, South America’s growing women’s club football tournament.   This news comes alongside the brand’s announcement that it will be extending its deal as ‘official sponsor’ for the prestigious South American football men’s club tournaments until 2026.   Amstel’s sponsorship announcement in support of the CONMEBOL Libertadores Femenina is […]

Kia extends Australian Open partnership until 2028

Kia Corporation has extended its support of the Australian Open to 2028, continuing the brand’s highly successful partnership with the prestigious tennis Grand Slam event that first began in 2002.   At the Australian Open 2023 (“AO23”), Kia will highlight its vision for and commitment to sustainable mobility, while inspiring tennis fans through its ‘Movement […]

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