FIFA and EA SPORTS have launched an eSports activation for Asia, bringing together football stars, influencers, and professional eSports players that will go head-to-head in a special remote EA SPORT FIFA Online 4 competition series to take place later this month.
As part of FIFA’s objective to bring football to more fans around the world, FIFA will host the FIFA eChallenger Series, which will see teams and players from EA SPORTS FIFA Online 4 countries South Korea, Vietnam, Thailand and China compete to become the winner of their respective country.
Taking place throughout the second half of June and streamed live on FIFA.gg, the initiative will replace the FIFA eChampions Cup Spring 2020. It will be the first-ever activation organised by FIFA for EA SPORTS FIFA Online 4 fans in Asia, providing a chance for both fans and the community to watch and engage with famous football stars, influencers and professional eSports players in their country.
Four teams of three players from each country will compete in the FIFA eChallenger Series with each exciting match-up consisting of three games – including 1v1, 2v2, and 3v3 matches.
Simon Thomas, FIFA Chief Commercial Officer, said: “The FIFA eChallenger Series is another exciting FIFA eSports event. For the first time, EA SPORTS FIFA Online 4 fans across Asia will have the chance to watch and engage directly with their favourite football stars, influencers and eSports professionals.”
