Indian e-commerce brand Flipkart has ventured into the offline space with its decision to set up first Furniture Experience Centre in Bengaluru.
Spread across nearly 1,800 square feet, Flipkart would offer a touch and feel experience to customers in the fast-evolving online furniture market.
According to Flipkart, this is a step towards helping customers understand the vast selection of furniture offered by Flipkart and increase awareness around the seamless buying and installation experience it offers.
Flipkart Vice-President (Furniture, Electronics and Private Label) Adarsh Menon said: “As a customer-focused organisation, we understand the requirements of customers and hence ‘FurniSure’. The idea behind the FurniSure Experience Zone is to allow customers to explore Flipkart Furniture’s offerings in a new and innovative fashion.”
