LaLiga, one of the main global entertainment multinationals and responsible for organizing professional football competitions in Spain, and Snapchat , an app that allows people to express themselves have today announced an alliance to bring the best football to millions of young fans . Through this alliance, LaLiga will bring the most premium content […]
Snapchat unveils its first global B2B campaign – ‘Meet the Snapchat Generation’
Snapchat has unveiled its first brand-facing campaign, ’Meet the Snapchat Generation’ with the aim to reclaim ad spend lost to the pandemic. The campaign highlights the brand’s partners (including the NFL and Depop) who narrate about what they love about working with the app. The campaign can work in favour of Snapchat as its rival […]