For the first time in history, all team sports will have at least the same number of women’s teams as men’s teams, with water polo adding two women’s teams, making it now 12 women’s and 12 men’s teams. Football, with 16 female teams, will feature more women’s teams than men’s (12). Gender equality was a […]
India Ranks 18th in Global Sport & Soft Power Index: A Testament to Its Growing Influence
India has secured the 18th position in the Global Sport & Soft Power Index, marking a significant step forward in its global sporting influence. The SPORT AND SOFT POWER RANKING Report, authored by Professor Simon Chadwick, Dr. Paul Widdop, and their team at SKEMA Publika, sheds light on how nations strategically leverage sport to enhance […]
IOC bets on AI to support athletes in the new agenda
The International Olympic Committee (IOC) has launched the Olympic AI Agenda. The initiative was introduced during an interactive event held at Lee Valley VeloPark at Queen Elizabeth Olympic Park, home of the Olympic and Paralympic Games London 2012. Introducing the topic to a global online audience and more than 100 journalists on site, […]
European Broadcasting Union and Warner Bros. Discovery wins exclusive media rights of Olympics until 2032
The International Olympic Committee (IOC) has announced that all media rights in Europe for the four Olympic Games in the 2026-2032 period have been awarded to the European Broadcasting Union (EBU) and Warner Bros. Discovery. Following the IOC’s launch of a competitive tender, the EBU and Warner Bros. Discovery presented a joint bid to […]
Marco Sansoni of On Location on Paris 2024 hospitality and working in the sports event sector
Marco Sansoni is a thought leader in fan and guest engagement, experience and services for global sporting events, having lead successful projects in five Continents in the last two decades, including five FIFA World Cups and working for the fifth Olympic & Paralympic Game. He is currently working with On Locations for Paris 2024. Excerpts […]
Viacom18 secures media rights to broadcast Paris 2024 in India
The International Olympic Committee (IOC) has announced that Viacom18 Media Private Limited (Viacom18) has secured the exclusive media rights to broadcast the Olympic Games Paris 2024, plus non-exclusive rights to the Winter Youth Olympic Games Gangwon 2024, in Bangladesh, Bhutan, India, the Maldives, Nepal, Pakistan and Sri Lanka. Through the agreement, Viacom18 will provide […]
IOC inks five-year consulting partnership with Deloitte
The International Olympic Committee (IOC) and Deloitte has announced a decade-long, five-Games TOP partnership through 2032. Deloitte will serve as a Worldwide Olympic and Paralympic Partner for the following Games: Paris 2024, the Olympic and Paralympic Winter Games Milano Cortina 2026, Los Angeles 2028, the Olympic and Paralympic Winter Games 2030 and Brisbane 2032. […]
Paris 2024 signs The Randstad France group as official supporter
The Randstad France group becomes Official Supporter of Paris 2024. With its subsidiaries Randstad, Expectra, Monster and Randstad Risesmart, the group will support the recruitment and reclassification of the teams of the Organizing Committee for the Paris 2024 Olympic and Paralympic Games. The Randstad France group is providing Paris 2024 with its expertise in […]
ICC to bid for inclusion in the Olympic Games
The International Cricket Council has confirmed its intention to bid for cricket’s inclusion in the Olympic Games. The ICC has convened a Working Group to lead the bid on behalf of the sport which will be focused on cricket becoming part of the Olympic family for LA 2028, Brisbane 2032 and beyond. ICC […]
IOC adds Breaking, Surfing, Sport Climbing & Skateboarding to Olympic Games Paris 2024
The International Olympic Committee (IOC) has officially included Breaking on the sports programme for the Olympic Games Paris 2024. Breaking will become the first DanceSport discipline to appear at an Olympic Games, following on from its successful debut at the Youth Olympic Games (YOG) in Buenos Aires, Argentina in 2018. “Today is a historic occasion […]