The DFL Deutsche Fußball Liga, organising body of Bundesliga and Bundesliga 2, has signed a Memorandum of Understanding (MoU) with Football Sports Development Limited (FSDL), the commercial partner of Indian football and organiser of the Indian Super League. Given the different parameters and opportunities that stem from Europe and India, both parties aim to […]
Odisha FC signs Staffordshire University as Education and Community Partner
Odisha Football Club has signed Staffordshire University as its new Education and Community Partner. The University, which for over 100 years, has been making a positive difference to careers and industry in the United Kingdom, will look to work in collaboration with Odisha’s Colleges, and Universities to provide educational content virtually on a variety […]
Tata Motors to continue with Jamshedpur FC as official automobile partner
Global automotive giant, Tata Motors, has continued its association as Jamshedpur FC’s Official Automobile Partner for the upcoming Indian Super League (ISL) 2021-22 season. The association will see Jamshedpur FC promote India’s first sub-compact SUV, PUNCH. Tata Motors has a rich history of associations with various sports properties and brands across the globe. […]
Jamshedpur FC signs Tata 1mg as official health partner
Jamshedpur Football Club has signed Tata 1mg as the club’s Official Health Partner for the upcoming Indian Super League (ISL) season. Tata 1mg, enables easy and affordable access to a wide range of products and services like medicines, health & wellness products, diagnostics services & teleconsultation to customers. Tata 1mg will have its […]
Mumbai City FC inks official partnership with EA SPORTS
Hero Indian Super League (ISL) Champions Mumbai City FC have announced an association with global gaming giant and creator of the world-renowned FIFA video game series, EA SPORTS as the Club’s Official Partner, running through the end of the 2023-24 season. As a part of the association with the Islanders, EA SPORTS brand marks […]
Bengaluru FC encourages everyone to lend a helping hand with ‘Keep It Kind’ campaign
Bengaluru FC has launched their campaign for the season, ‘Keep It Kind’, where the club will look to create platforms and opportunities for people to lend a helping hand to those in need. The club will also be tying up with local organisations that support social causes, and will highlight important stories in a […]
Indian Super League enters NFT segment with Terra Virtua deal
India’s premier football league, Hero Indian Super League (Hero ISL) has signed a landmark partnership with London-based Terra Virtua Limited to launch its exclusive non-fungible tokens (NFTs) as digital collectibles ahead of the 2021-22 season. Launched in 2017, Terra Virtua is an entertainment-focused collectibles platform. Using blockchain technology, it provides utility by allowing collectors […]
Chennaiyin FC ropes in Nivia as official kit partner
Two-time Indian Super League (ISL) champions Chennaiyin FC (CFC) have signed the country’s leading sports brand Nivia as the official kit partner on a multi-year deal, starting from the 2021-22 season. Nivia has strong footprints in the football ecosystem in India as well as Asia and is one of the most trusted when it […]
Rangers to livestream Indian Super League in the UK
Rangers have agreed an innovative broadcast partnership with the Hero Indian Super League to live stream selected matches in the UK, which has recently begun its hotly contested 20/21 championship season. The partnership will enable Rangers to live stream selected Hero ISL matches for free on its Facebook page to a UK audience in an […]
Jamshedpur FC CEO on the upcoming ISL season, Atlético de Madrid partnership & women’s football
Jamshedpur FC CEO Mukul Choudhari enumerates how the club is combating COVID-19 challenges, preparation for the upcoming Indian Super League (ISL) in Goa, women’s football among other things in an interview with The Playknow. Excerpts: What has been the impact of COVID-19 on the business model of the team? How are you tackling all […]