The International Cricket Council (ICC) has partnered with Cricket Australia to broadcast the upcoming Australian summer of cricket into emerging cricket markets including Europe and Southeast Asia, starting with the highly anticipated rematch between India and Australia, finalists in last year’s ICC T20 Women’s World Cup. ICC.tv, the streaming platform launched by the ICC […]
DAZN to expand globally in December
DAZN to expand to more than 200 countries and territories beginning Dec. 1, with the sports streaming service showcasing some of the biggest names in boxing on back-to-back weekends. On Saturday, Dec. 5, rising star Ryan Garcia meets 2012 Olympic gold medalist Luke Campbell for the interim WBC lightweight title. One week later, unified heavyweight […]
FC Zenit’s editor on the club’s global digital strategy, innovative use of social media and growing female fan base
Russian football giants FC Zenit St. Petersburg recently clinched the Russian Premier League title with four games to spare in a season extended because of the coronavirus pandemic. The club has successfully managed to engage a global audience and popularize Russian football. The Playknox spoke with Mark Bowen, International editor of the club to know […]
ONE Championship agrees content partnership with Kaskus to engage Indonesian fans
Singapore-based martial arts organization ONE Championship has announced its partnership with Kaskus, the largest online community and forum in Indonesia. ONE and Kaskus are set to collaborate on a wide variety of content initiatives, to further develop the Indonesian martial arts ecosystem, and bring Indonesian ONE Championship stars closer to the fans. “Indonesian sports fans […]
Liverpool FC launches its official channel on LINE to capture Japanese fan base
Liverpool FC has unveiled its official channel on LINE to provide exclusive content to supporters in Japan. Fans will be able to keep up to date on all the Reds action and relive those special moments, through breaking news and daily club updates, exciting behind-the-scenes content, and exclusive player interviews. Supporters who join the channel […]