In August, the Darlington-based Sharks had to raise a minimum of £50,000 or be forced to withdraw from the Allianz Premier 15s. In response, the club launched an emergency crowdfunding campaign and thanks to incredible support from the local community raised over £32,000 in just a few days. Vodafone then stepped in with […]
Scuderia AlphaTauri renews partnership with Randstad Italia
Scuderia AlphaTauri and Randstad Italia have renewed their partnership for the next three seasons, with the world leader in Human Resources acting as the Italian Formula 1 team’s Official HR Partner until the end of the 2024 season. The Randstad logo will appear on the drivers’ race suits, on the team members’ clothing and […]
Liverpool FC ropes in Expedia as official travel companion
Liverpool FC and Expedia have signed a multi-year agreement that will position the travel platform as a principal partner of the club, landing on the shirt sleeve of both men’s and women’s team kit. The Expedia sleeve patch will debut on the Reds’ strip during the Premier League clash with Everton at Goodison Park. As […]
MANSCAPED and 49ers expand brand integration with interactive mobile app game
MANSCAPED, below-the-waist grooming and hygiene brand and the San Francisco 49ers together have released the first interactive game within the team’s mobile app, reaching 125,000 monthly active users. The 49ers App is known for delivering access to exclusive content, breaking news and captivating fan experiences. Needless to say, this new touchscreen game presented by MANSCAPED […]
Amazon Pay and Uber join forces to allow users in India to pay for their rides
Amazon Pay and Uber have joined forces to allow users in India to pay for their rides on the ride-hailing platform using Amazon Pay. India is the first market where the two American companies have formed such an alliance. The partnership will see Amazon Pay being integrated as a payment option on the Uber app, […]
Tottenham Hotspur signs Hyperice as official recovery technology supplier
Tottenham Hotspur have signed a new partnership with Hyperice, a leading recovery and performance technology brand and innovators of percussion, vibration and thermal technology. Hyperice will become the Official Recovery Technology Supplier for both Tottenham Hotspur and Tottenham Hotspur Women. To kick-off the partnership, all first team players and coaching staff for both men’s and […]
Global Ad spending to decline by 4.9% amid Google and Facebook slowdown, says research
According to the research data analyzed and published by StockApps.com, global ad spending could drop by 4.9% to $614.73 billion in 2020. Comparatively, 2019 saw an increase of 6.3% and eMarketer.com’s pre-pandemic forecast was a 7.0% growth rate for 2020. Moreover, a World Advertising Research Center (WARC) report echoed similar sentiments, predicting a higher decline […]
Shuttlerock and TikTok join forces in a creative partnership
Shuttlerock has been recognized as an official TikTok Creative Partner, among the first in a new partnership program developed by the short-form video platform. The new partnership will enable brands of all sizes to produce high-quality video ads that appeal to TikTok’s unique and highly engaged audience. Shuttlerock not only transforms existing assets – such […]
OGC Nice to sanitize with INEOS amidst Covid-19
INEOS has become the Official Hygiene Partner to OGC Nice to help Le Gym to protect its team during training and competition so that they can perform at the highest level as they begin the new season. INEOS has long been producing the purest and most effective sanitising agent: pharmaceutical grade alcohol. As the world […]