FIFA has announced that it has selected sports AI and data pioneer Stats Perform as its first-ever official betting data and betting streaming rights distributor. The landmark multi-year agreement grants Stats Perform exclusive rights to distribute official betting data and live streams for selected FIFA properties, including all 104 matches at the expanded FIFA World […]
UFC inks betting partnership with Betclic in France
UFC and Betclic, one of the European leaders in online gambling and sports betting, have announced a new and exclusive partnership making Betclic the ‘Official Betting Partner’ of UFC in France, Poland and Portugal. UFC is the first global organisation the expanding French company has ever partnered with, and the new agreement will mark […]
Parimatch’s Dmitry Belianin on marketing strategy & how legalising betting can help sports at grassroots level
Parimatch has made a name for itself as one of the world’s leading betting company which boasts of over 2.6 million users across Africa, Asia, Europe, and Latin America. Parimatch’s team of champions included stars like Conor McGregor in his prime, the living legend of boxing Mike Tyson and Dale Willem Steyn, one of the […]
Stake.com becomes the exclusive betting partner of Volleyball Nations League 2023
Volleyball World and Stake.com has announce a far-reaching new collaboration for the VNL in 2023. The new partnership follows Stake’s involvement in the VNL Osaka event in 2022 and will now extend to cover all rounds of both the Men’s and Women’s VNL. This thrilling development underscores the strengthened trust, mutual respect, and shared […]
Premier League clubs withdraw gambling sponsorships to reduce gambling advertising
Premier League clubs have collectively agreed to withdraw gambling sponsorship from the front of clubs’ matchday shirts, becoming the first sports league in the UK to take such a measure voluntarily in order to reduce gambling advertising. The announcement follows an extensive consultation involving the League, its clubs and the Department for Culture, Media […]
Infront Bettor partners multiple bookmakers like Tipsport and Admiral
Infront Bettor, the new betting-focused division of Infront, has secured partnerships with a number of new betting industry clients since launching in September 2022. Key clients include Admiral, Bilyoner, Tipsport, Kaizen Gaming (Betano, Stoiximan), Superbet, Napoleon and Winamax. The new clients now provide sports fans access to over 18,000 hours of content per year […]
Infront enters the betting space with Infront Bettor
Infront has entered the betting space after launching its dedicated Infront Bettor service that brings together the organisation’s expertise and experience in media rights with a highly desirable content portfolio for betting operators globally. A total of 30 rights holders – including the English Football League (EFL), Turkish Super Lig, the Coupe de France […]
International Golf Federation onboards Sportradar Integrity Services for bet monitoring
Sportradar Integrity Services, a unit of Sportradar has entered a multi-year integrity partnership with the International Golf Federation (IGF). Under the terms of the initial two-year agreement, Sportradar Integrity Services will draw upon its substantial experience and expertise to provide bet monitoring through its Universal Fraud Detection System (UFDS), an advanced and proven bet […]
Fulham FC inks a record partnership with betting firm W88
Fulham Football Club has confirmed a record sponsorship with global betting firm W88 as Front of Shirt and Main Team Partner for the 22/23 Premier League season. The shirt featuring the W88 logo will be worn by both the Fulham FC Women’s and Men’s First Teams. The new season kit will be unveiled […]
BWF signs M88 Mansion as official betting partner
The Badminton World Federation (BWF) has appointed M88 MANSION as official betting partner of BWF Major Championships through to 2024. The partnership encompasses the following tournaments: o TotalEnergies BWF Thomas & Uber Cup Finals 2022 o TotalEnergies BWF World Championships 2022 o TotalEnergies BWF Sudirman Cup Finals 2023 o TotalEnergies BWF World Championships 2023 […]