Formula E has unveiled a new look ahead of Season 9 of the ABB FIA Formula E World Championship and the debut of the Gen3 car, new races in iconic world cities, new teams and new sporting formats. The championship will continue with three new cities hosting Formula E races for the first time: […]
J&T signs Messi as global brand ambassador
Global logistics service provider J&T Express have signed Lionel Messi as its first global brand ambassador. Same as J&T Express who is committed to continuously benefiting the local communities it operates in, Messi is a strong believer of giving back to the society as evidenced by the forward’s contribution as the top scorer. Messi attributes […]
Duisburg to host the Championship Game 2023 of the European League of Football
The Championship Game 2023 of the European League will be played on September 24th in the SCHAUINSLAND-REISEN-ARENA in Duisburg. After Düsseldorf (2021) and Klagenfurt/Austria (2022), the most important and biggest game in European football will take place in the heart of the Ruhr area. “With this, the place to be for all teams […]
AFF signs MNC Group as the exclusive media rights partner
The ASEAN Football Federation (AFF) has announced MNC Group as the exclusive media rights partner for the AFF Mitsubishi Electric Cup in Indonesia. Brokered by SPORTFIVE, the deal covers the next two editions of the football competition, starting with the AFF Mitsubishi Electric Cup 2022 scheduled to take place from 20 December 2022. As […]
PFL inks multi-year deal with Celsius
The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced a multi-year deal with CELSIUS Essential Energy to become the Official Energy Drink Partner of the PFL. To kick off the expansive agreement, CELSIUS® will be the presenting partner of the 2022 PFL World Championship taking place this Friday, […]
Vodafone steps in as a sponsor to shave the Sharks
In August, the Darlington-based Sharks had to raise a minimum of £50,000 or be forced to withdraw from the Allianz Premier 15s. In response, the club launched an emergency crowdfunding campaign and thanks to incredible support from the local community raised over £32,000 in just a few days. Vodafone then stepped in with […]
NFL extends partnership with Intuit until 2026
The National Football League (NFL) and Intuit Inc., the global financial technology platform that makes TurboTax, Credit Karma, QuickBooks, and Mailchimp has expanded its official partnership in a four-year renewal deal through 2026. As the official financial and accounting software sponsor for the NFL since 2019, Intuit’s sponsorship now includes additional brands and business […]
The Athletic launches women’s soccer and WNBA project with Google
The Athletic has launched its first of four content series in partnership with Google to expand women sports coverage. The Athletics’ global team of journalists will be with some of the biggest names in the sport as they face daily challenges in pursuing their dreams, watch long careers come to a close and prepare […]
Barclays replaces HSBC as the official banking partner of Wimbledon
Barclays and The All England Lawn Tennis Club have announced a new multi-year deal for the bank to become the Official Banking Partner of The Championships, Wimbledon from 2023. Alongside its partnership with the world-renowned tennis event, Barclays will donate an annual contribution to the Wimbledon Foundation, the official charity of the Club and […]
Witold Banka gets re-elected as WADA president
The World Anti-Doping Agency’s (WADA) Foundation Board (Board) unanimously re-elected the President, Witold Bańka, and Vice-President Yang Yang for a second and final three-year term in the top leadership roles of WADA. The past three years under the leadership of Mr. Bańka and Ms. Yang has been a period of significant advancement for WADA […]