Cadbury and Manchester United teamed up to promote Cadbury’s ‘Donate your words’ campaign, which highlights the issues of loneliness amongst Britain’s older generation. As part of the partnership, Eleven ‘Guests of Honour’ were invited to stand on the Old Trafford pitch and shake hands with the Manchester United first team ahead of their match against […]
Arsenal saves half a million single-use cups from landfill
Arsenal claims to have saved half a million single-use plastic cups from going to landfill this weekend, as part of the club’s on-going aim to reduce its environmental impact. In partnership with local company Camden Town Brewery, Arsenal became the first Premier League club to introduce a reusable cup scheme last season, which now saves […]
Camp Nou is the most Instagrammed stadium, says survey
Home ground of FC Barcelona – Camp Nou is named as the most popular stadium with 1,812,226 tags, according to a research by Ticketgum.com. The research further stated West Ham’s London Stadium is least popular with 52,650 tags. Meanwhile, London is the most popular city gaining five places in the top 15, with Stamford Bridge […]
Extreme E and Sony Pictures India sign four-year broadcast partnership
Extreme E and Sony Pictures Networks India Private Limited (SPN) have agree a four-year broadcast partnership for the pioneering electric SUV off-road motorsport series, set to begin its inaugural season in 2021. The broadcast partnership with SPN will ensure millions across the Indian sub-continent can catch the action as it unfolds. The Season 1 calendar […]
Ironman names finalist cities to host World Championship Triathlon
Ironman Group has named Klagenfurt, Austria and Lahti, Finland as finalists to host the 2022 IRONMAN 70.3 World Championship triathlon, which will rotate back to Europe after last playing host to the event in 2019. The 2022 IRONMAN 70.3 World Championship will be a two-day event, a format that was first adopted in 2017 when […]
Bundesliga revenue reaches a record €4 billion
Bundesliga revenue exceeded €4 billion for the first time in the 2018-19 season. The total revenue of €4.02 billion represents a 5.4% increase on the previous season, as well as the 15th successive year of record revenue. The clubs of Bundesliga 2, whose key economic indicators are more affected by the more significant changes in […]
Manchester United puts focus on mental health with new campaign
Manchester United has unveiled a new campaign IGNORED, to raise awareness of the importance of talking about mental health. As part of the campaign, United has rolled out a film which features members of the men’s and women’s teams encouraging people to overcome the stigma around mental health with the aim to focus on how […]
Scuderia continues to keep time with Casio
Scuderia AlphaTauri has announced a multi-year extension of its longstanding partnership with Casio Computers Ltd. Casio Computer Co., Ltd Timepiece Sales Promotion Department General Manager Takashi Uema, commented: “The synergies between our respective businesses are clear. However, we’ve worked extremely closely with the team over the past 12 months to refine our approach and maximise […]
Levi’s lauds the LGBTQIA+ community for shattering stereotypes in India
Denim brand Levi’s has launched its #ProudToBeMore campaign to honour LGBTQIA+ community for breaking the stereotypes and pursuing their dreams. The campaign features the story of Onir, Sushant Digvikar, Priyanka Paul and Aravani Art Project who are changing perception of people towards the community via films, visual art, acting etc. The decriminalization of section 377 […]
Facebook unveils Facebook Pay for consistent payment experience
Facebook has introduce Facebook Pay, which aims to provide people with a secure and consistent payment experience across Facebook, Messenger, Instagram and WhatsApp. With Facebook Pay users can add their preferred payment method once then use Facebook Pay where available to make payments and purchases on our apps, instead of having to re-enter their payment […]