Suhel Seth is one of India’s most followed marketing and management gurus and is a highly-regarded columnist. We spoke to the marketing maven; author and actor about what the COVID19 situation means for the Indian advertising and marketing industry. How adversely do you think COVID19 situation is going to affect the marketing and advertising […]
YouTuber Be YouNick: “Brands need to go back to the basics – figure life from this moment onwards”
Be YouNick (real moniker: Nikunj Lotia) is one of India’s leading content creator and boasts of around 7 million followers across digital platforms and over 1.2 billion online video views. He also represented India at the Vidcon US 2019 and in an exclusive interview with The Playknox, Nikunj talks about his journey, brands and life […]
Indian cricketer Yuzvendra Chahal talks about brands, social media & Man Utd
The 29 year-old Yuzvendra Chahal who hails from Haryana, India has made his place quite solid in the Indian Cricket Team. He is one of the most popular athlete on social media as well. We spoke with him about brands , social media and his favourite football team. How do you select the brands […]