Adani Group, Dream 11, Balrampur Chini Mills have come on board as sponsors for the ongoing Syed Modi India International Championship 2022 being held at Babu Banarasi Das Badminton Academy in Lucknow, Uttar Pradesh. Top International badminton players like PV Sindhu, Evgeniya Kosetskaya ,Sourabh Verma, HS Prannoy among others are participating in the tournament which […]
Harlequins signs MyoMaster as official recovery partner
Harlequins has announced its partnership with the fast-growing specialist sports recovery brand MyoMaster. Created by and for professional athletes, Harlequins hooker Joe Gray is a co-founder of the company. The partnership also extends to the women’s teams at Harlequins with MyoMaster supporting their mission to become one of the best teams in Europe. This […]
ELEVEN bolsters SE Asia portfolio by acquiring rights to Copa del Rey, the Japanese T1 Table Tennis League and Malaysian SPL
ELEVEN is building out its portfolio in Southeast Asia and Hong Kong with a focus on local and locally relevant content that will deliver over 2,000 hours of live sport to fans in 2022. ELEVEN has secured the rights to Spain’s Copa del Rey, the Japanese T1 Table Tennis League, the Malaysian SPL Sepak […]
PGA Tour to offer content for Spaces as part of deal renewal with Twitter
The PGA TOUR and Twitter announced a renewal of their content agreement that supports the TOUR’s creation of exclusive content for Twitter’s new live audio feature, Spaces. As part of the agreement, the PGA TOUR will continue to publish real-time highlights each day of every official PGA TOUR tournament. Additionally, the PGA TOUR will […]
Microsoft to acquire Activision Blizzard to bolster gaming portfolio
Microsoft Corp. has announced plans to acquire Activision Blizzard Inc., a leader in game development and interactive entertainment content publisher. This acquisition will accelerate the growth in Microsoft’s gaming business across mobile, PC, console and cloud and will provide building blocks for the metaverse. When the transaction closes, Microsoft will become the world’s […]
AFL signs Crypto.com as official cryptocurrency exchange partner in a AUS $25m deal
THE AFL has announced a landmark five-year partnership with Crypto.com as a major partner of both the Toyota AFL Premiership Season and NAB AFLW competitions. The new partnership will see Crypto.com become the Official Cryptocurrency Exchange and Official Cryptocurrency Trading Platform of AFL and AFLW. The world’s fastest-growing cryptocurrency platform will also feature […]
Formula E and Telangana State sign a Letter of Intent to host a round of the World Championship
India has taken a step closer to hosting a round of the ABB FIA Formula E World Championship following the signing of a Letter Of Intent (LOI) between the Telangana State and Formula E. Signed in Hyderabad, the Official Candidate City, the agreement will see Formula E work with City and State officials to […]
Shay Segev named as the sole CEO of the DAZN group
DAZN Group has announced the implementation of a new Group structure and some leadership changes that will enable DAZN to realise its ambitious growth and product strategy. Shay Segev will be sole CEO of DAZN Group. Shay joined DAZN in June 2021, before which he was the CEO of Entain, a FTSE 100 company. […]
Costa Cruises named as official cruise line of the 2023 Ryder Cup
Costa Cruises, the Italian brand of Costa Group, Europe’s leading cruise company, has been named Official Cruise Line of the 2023 Ryder Cup, which will be held for the first time in Italy at the Marco Simone Golf and Country Club in Rome, from 29 September to 1 October 2023. As an Official Supporter of […]
Wimbledon names Vodafone as official connectivity partner
Vodafone has signed a multi-year partnership with Wimbledon as Official Connectivity Partner of The Championships and The All England Lawn Tennis & Croquet Club. Throughout the partnership, Vodafone will use its world-leading connectivity and the power of 5G to help enhance the Wimbledon experience for fans. Vodafone will use the latest in Augmented Reality, […]