Bonhams, the international auction house, has signed a landmark partnership agreement with Formula 1 as the Official Auction Partner of the prestigious Formula 1 Paddock ClubTM, with immediate effect. The partnership will see Bonhams stage dedicated sales at key Formula 1 races. The partnership will launch in 2023 and include a spectacular season- ending sale […]
Formula 1 launches an all-female driver category academy
Formula 1 has announced the launch of the F1 Academy, an all-female driver category which aims to develop and prepare young female drivers to progress to higher levels of competition including W Series, Formula 3, Formula 2 and Formula 1. F1 Academy will begin racing in 2023 and will consist of five teams, which will […]
Indian Oil, Punjab National Bank and Amul sponsor the Sub Junior National Badminton Championship 2022
Punjab National Bank, Amul and Indian Oil Corporation have come on board as sponsors for the 34thSub Junior National Badminton Championship 2022 scheduled to be held in Lucknow from 19th November to 23rd November. Top junior players from across the country representing different states are participating in the 5-day long tournament. Red FM will […]
Formula E and FIA announce updated sporting regulations for world championship
Formula E and the FIA have announced a series of updates to the sporting regulations for Season 9 of the ABB FIA Formula E World Championship following approval by the FIA World Motor Sport Council. Laps replace time: Races will run over laps instead of a set time period. To maintain consistency with the […]
Italian fashion brand Herno to dress FC Barcelona players
FC Barcelona and Herno have signed a partnership deal whereby the Italian fashion company becomes the football club’s official Formal Wear partner for the next three season through to 2024/25. The man’s and women’s football teams and the basketball team too will be wearing the firms’ designs on their away trips in European competitions, […]
FIFA Women’s World Cup signs Commonwealth Bank as the official supporter
FIFA has announced that Commonwealth Bank (CommBank) has signed on as a FIFA Women’s World Cup 2023 Official Supporter for next year’s tournament, with the bank further affirming its commitment and investment into women’s football. By supporting the FIFA Women’s World Cup Australia & New Zealand 2023, Commonwealth Bank becomes one of the largest […]
Horizon Media launches a sports and experiences vertical
Horizon Media has announced the launch of the newest company under Horizon’s portfolio of marketing services — Horizon Sports & Experiences (HS&E), the latest in a series of strategic moves to continue to offer marketers innovative solutions to drive better business outcomes. HS&E will be led by the team of David Levy, Founder of […]
LIV Golf expands into Australia with league events in 2023
LIV Golf today has signed a multi-year commitment to bring LIV Golf League events to Australia beginning in 2023 as part of its 14-tournament schedule. The Grange Golf Club in South Australia’s capital city will play host to the country’s debut LIV Golf event, LIV Golf Adelaide, April 21-23, as many of the biggest […]
AC Milan names Giorgio Furlani as the new CEO
Giorgio Furlani has been appointed as Chief Executive Officer of AC Milan and is to succeed Ivan Gazidis, who will end his tenure at the Club next month. A Milan native and lifelong Milanista, Furlani has served as a member of the AC Milan Board of Directors since 2018 and has played an integral […]
McLaren signs Onsemi as official partner for 2023
McLaren Racing has announced Onsemi, a leader in intelligent power and sensing technologies, as an Official Partner of the Arrow McLaren SP Team and its No. 6 Chevrolet piloted by Felix Rosenqvist, for the 2023 NTT INDYCAR SERIES season. Onsemi is a leading semiconductor manufacturer with a global supply chain that delivers intelligent technology […]