Confidence amongst sponsorship industry professionals has increased slightly in the European Sponsorship Association’s continent-wide survey, with brands and sponsors continuing to retain a positive outlook. Wave five of the ESA Sponsorship Sentiment Tracker, conducted throughout September and early October, has found that overall confidence has risen slightly to an average of 6.2 out of 10, […]
Bundesliga International extends deal with Setanta Sports
Bundesliga International, a subsidiary of DFL Deutsche Fußball Liga, and Setanta Sports have reached an agreement to renew broadcast deals in 10 Eurasian markets, whilst also signing a long-term agreement in Ukraine. The deals, which all begin at the start of the 2021-22 season, ensure that Setanta Sports, the number one provider of live sports […]
RLWC2021 opens up the public ballot
Hosts England will open the tournament when they play Samoa on 23 October 2021 at St James’ Park, Newcastle. Public ticket ballot is now open for applications and will remain open until 16 November 2020 at 20:21 GMT. Applications can be made via: rlwc2021.com/tickets. To celebrate the one year to go milestone, RLWC2021 organisers have […]
AS Monaco launches an online store on Amazon
AS Monaco has announced the launch of an AS Monaco store on Amazon, with the creation of a dedicated page in France, as well as the United Kingdom, Italy, Spain and Germany. This collaboration with Amazon will allow users of the digital platform and AS Monaco fans to find a wide range of official club […]
Arsenal signs sustainability partnership with Ball Corporation
Arsenal and global aluminium packaging company Ball Corporation have launched an official partnership designed to help the club and its millions of fans around the world reduce their impact on the environment. In a 2019 study by the BBC and the United Nations-backed Sport Positive Summit, Arsenal topped the league table on sustainability among Premier […]
India is the fastest-growing OTT market at 28.6% CAGR, says PwC report
The PwC Global Entertainment & Media Outlook: 2020-2024 report stated that for the first time, subscription video on demand revenues have surpassed box office revenues with the closure of cinema halls and multiplexes due to the COVID-19 induced lockdown since March. OTT video growth is coming from both inside and outside the home as internet-connected […]
LaLiga becomes the first European sports league to join Twitch
LaLiga has opened an official account on Twitch, becoming the first major European sports competition to join the global streaming service. With a focus on deepening connections with Twitch’s highly engaged community of superfans, LaLiga will launch a new weekly series of compilations, clips and special programmes featuring LaLiga players, LaLiga Ambassadors and LaLiga Icons. […]
Australian Football Federation launches an OTT platform called ÖFB TV
The Austrian Football Federation, the governing body and organiser of Austrian Women’s Bundesliga, the UNIQA ÖFB Cup and national teams, has launched a new OTT platform to provide a new home for Austrian football. Built and operated by StreamAMG in partnership with digital sport specialists RESULT Sports, ÖFB TV offers comprehensive access to the men’s, […]
IOC awards Beijing 2022 broadcast rights in Australia to Seven
The International Olympic Committee (IOC) has awarded Seven West Media Ltd. (Seven) the Australian broadcast rights for the XXIV Olympic Winter Games in Beijing in 2022. Seven has acquired broadcast rights on all media platforms for Beijing 2022. As announced in 2014, Seven will also continue to be the IOC’s broadcast partner in Australia for […]
San Francisco 49ers signs Joovv as official light therapy partner
The San Francisco 49ers and Joovv, a California-based company that develops light therapy products for performance, recovery and overall health and wellness announced a first-of-its-kind partnership between a professional sports franchise and a light therapy brand. As part of the agreement, Joovv will be the official light therapy partner of the 49ers, highlighted by the […]