WTA signs Hologic as global title sponsor in a landmark deal

The WTA and Hologic have announced a landmark partnership introducing Hologic as the global title sponsor of the WTA Tour. The multi-year alliance, the largest global sponsorship in WTA history and Hologic’s first worldwide sponsorship, aims to achieve significant progress through a shared vision of greater wellness and equality for women. The groundbreaking partnership allows […]

WTA signs FanDuel as its authorized gaming operator

The WTA and FanDuel have announced the designation of FanDuel as an Authorized Gaming Operator in North, South, and Central America.   The new relationship brings America’s number one sportsbook and industry-leading daily fantasy sports products directly to WTA fans and marks the first time a women’s sport will have video highlights throughout FanDuel’s digital […]

WTA signs Stats Perform as Data Supplier

The WTA (Women’s Tennis Association) has named Stats Perform its Official WTA Data Supplier. The transformative partnership will deliver multiple feeds to customers – an exclusive umpire-derived data feed for an expanded number of WTA matches, as well as an ultrafast data feed collected by Stats Perform’s Opta analysts. The data collected by Stats Perform’s […]

WTA partners SAP to launch an educational platform

The WTA (Women’s Tennis Association) and global technology partner SAP have teamed up to launch a new educational platform for WTA players called WTA University. Created with SAP Litmos solutions, this online learning management system expands on the WTA’s fundamental Player Development Program aimed to enhance the lives and careers of players by offering resources […]

WTA partners Lilly Pulitzer for youth empowerment initiative

Lilly Pulitzer, the Palm Beach-inspired fashion brand has partnered with the WTA (Women’s Tennis Association), for a youth empowerment initiative, aimed to inspire confidence and optimism in future generations as part of Lilly’s new “Be the Sunshine” campaign. Lilly Pulitzer will also serve as the WTA’s exclusive fashion uniform provider throughout the 2020 season. Beginning […]

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