Manchester City has released its Annual Report for 2020-21, announcing a return to profitability and continuing the long-term trend of steady growth that was interrupted by COVID-19. The Club saw an increase in total revenues, increasing by 19% to £569.8 million, with a profit of 2.4 million. It was another successful year for […]
London Revolution gets law firm Sidley Austin as title sponsor
Threshold Sports, one of the UK’s fastest growing sports events agencies, has announced a new title sponsor for its London Revolution event in international law firm Sidley Austin LLP. London Revolution comprises a two-day cycling weekend in October which takes participants on a 360 degree loop of London, as well as trail running and […]
Formula E and DHL expand partnership
DHL and Formula E have renewed their partnership and joint commitment to promoting e-mobility, smart cities and low-carbon lifestyles. As part of the agreement, DHL remains Official Founding and Logistics Partner to the ABB FIA Formula E World Championship and will continue to transport over 415 tons of the all-electric motorsport World Championship’s freight […]
Thomas Klingebiel appointed as President Media by SPORTFIVE
SPORTFIVE has appointed Thomas Klingebiel as President Media starting mid-February 2022. Previously Thomas Klingebiel worked for Genius Sports where he was responsible for the company’s business in the region as Commercial Director APAC for five years. He has gained nearly 20 years of commercial experience in prominent global media and sports organizations. For his […]
Maserati to debut in ABB FIA Formula E World Championship in 2023
Maserati to make its debut in the ABB FIA Formula E World Championship in 2023. With motorsport in its genes and rooted in the spirit of pure competition, Maserati is the first Italian brand to compete in Formula E. The return to the track renews the racing spirit in Maserati’s DNA. The combination […]
PGA Tour extends FanDuel deal until 2024
The PGA TOUR and FanDuel announced a three-year extension through 2024 to their content and marketing relationship designating FanDuel an Official Betting Operator of the PGA TOUR. Additionally, the PGA TOUR and FanDuel will collaborate to deliver odds-based content to fans exclusively via the TOUR’s Facebook, Instagram and Twitter accounts. “FanDuel is a […]
FC Barcelona bolsters esports portfolio with Gamers Hub Media Events Europe partnership
FC Barcelona takes another step towards establishing their esports division by signing their first ever partnership deal in this sector with Gamers Hub Media Events Europe (GMHE). An unprecedented deal with which Barça takes the lead in the eSports sector by signing a first of its kind partnership agreement. Within the framework of this […]
Inter Milan signs AOA Sports as official regional partner
AOA Sports, a new power in the sports and entertainment industry in Asia, is Inter’s new Official Regional Partner in Asia. Through this three-year partnership, Inter and AOA Sports will promote each other’s image in Asia, and continue to make breakthroughs in their respective fields. Meanwhile, AOA Sports will focus on technological upgrades […]
ICC partners FanCraze for exclusive digital collectibles range
The International Cricket Council (ICC) and FanCraze have unveiled Crictos, the official and exclusive digital collectibles range that captures some of the greatest and most memorable moments in international cricket. Fans will be able to collect and trade their own slice of cricket history with Crictos which leverages cutting-edge blockchain technology to enable fans […]
Lucknow IPL team names My11Circle as official title sponsor
Fantasy sports platform My11Circle has signed a deal to become official title sponsor for RP-Sanjiv Goenka Group-owned Lucknow franchise of Indian Premier League (IPL). As part of the three-year deal, the logo of My11Circle, which is owned by Games24x7, will feature on the Lucknow team jersey. RPSG Group’s ₹7,090 crore bid had emerged as […]