Apple and Major League Soccer have shared their live event production plan for MLS Season Pass, designed to elevate the viewing experience by expanding access to MLS programming, enhancing video and audio quality, and engaging fans more than ever before. MLS Season Pass, the unprecedented subscription service on the Apple TV app, will feature […]
MLS signs IMG Arena as official data distribution partner
Major League Soccer (MLS) has selected IMG ARENA as its Official Data Distribution Partner after an extensive RFP process. The long-term, global partnership will utilize the latest technology to create a new standard for soccer data and drive the next generation of fan engagement in MLS and MLS NEXT Pro. IMG ARENA will […]
Apple TV to exclusively broadcast Major League Soccer from 2023 until 2032
Apple and Major League Soccer (MLS) have announced that the Apple TV app will be the exclusive destination to watch every single live MLS match beginning in 2023. This partnership is a historic first for a major professional sports league, and will allow fans around the world to watch all MLS, Leagues Cup,1 and […]
Sorare to launch NFTs for MLS players as part of new partnership
Sorare, the player-owned fantasy sports game leveraging non-fungible tokens (NFTs), announced a multi-year agreement with Major League Soccer (MLS), the fastest-growing sports league in North America, making Sorare the Leagueβs official NFT Fantasy game. Sorare will launch NFTs for all MLS players. MLSβ fan base β North Americaβs youngest and most tech-savvy β collectors, […]
MLS signs DoorDash as official on-demand delivery platform
Major League Soccer announced a multi-year partnership with DoorDash as the official on-demand delivery platform of MLS, MLS NEXT, and eMLS. To kick off the partnership, MLS NEXT and DoorDash are launching “MLS NEXT Delivering Access presented by DoorDash,” aimed to empower the next generation of soccer stars. Starting with the 2022-23 season, DoorDash […]
MLS Next Pro unveils 21 clubs for new professional league’s inaugural
MLS NEXT Pro has announced thatΒ 21 clubs will compete in the new professional leagueβs inaugural 2022 season. Established in June by Major League Soccer, the new professional league will complete an integrated player pathway from MLS NEXT through to MLS first teams. The new league will offer young players and experienced professionals the […]
MLS signs a multi-faceted deal with Procter & Gamble
Procter & Gamble has announced a multifaceted partnership with MLS. Consistent with its other major sports partnerships, P&G looks forward to engaging passionate fans and also collaborating with MLS on efforts to support local communities and increase equity in sports and society. The agreement comes during a time of significant growth for the League, and […]
MLS and JLab Audio sign a multi-year partnership extension
Major League Soccer and JLab Audio, a leading audio company have signed a multi-year partnership extension which designates JLab as the official audio and microphone partner of the League. As part of the expanded partnership, JLab will also become the official audio and microphone partner of eMLS, MLSβ competitive EA SPORTS FIFA League. With a […]
MLS unveils plans to combat racism & advocate social justice
Major League Soccer unveiled a series of initiatives to combat racism, advocate for social justice and increase representation in the sport. The new programs, which include the formation of a Diversity Committee consisting of members of the MLS Board of Governors, MLS Commissioner Don Garber, representatives of the Black Players For Change (BPC), and other […]